STAAH Blog
  • Home
  • MANAGEMENT
    • What is the optimal distribution mix in…

      How to target Corporate Clients to your…

      GDS – is it relevant for you…

      Hotel budgets: things to keep in mind…

      Hotel revenue management: trends in a post…

  • Marketing
    • 7Ps of Hotel Marketing

      7 Awesome Video Marketing Ideas For Hotels

      Content Marketing Tools for Hoteliers To Try

      Top voucher mistakes hoteliers make and how…

      Hotel marketing | 11 Tips to Kickstart…

  • Tips & Trends
    • STAAH Product Updates June 2023

      8 Essential Reasons to Optimize Your Hotel’s…

      Ensuring Success with Diversity in Hospitality Organizations

      8 Non-Negotiables for a Profitable Hotel Distribution…

      Thoughtful Thursday: Market Insights by Booking.com

  • News
    • Travepic and STAAH form strategic alliance to…

      STAAH Product Updates You Can’t Miss

      STAAH partners with OTA Insight to strengthen…

      STAAH New Integrations 2023

      STAAH Once Again Bags The Airbnb Preferred…

  • Vacation Rentals
    • 7 Tips & Tricks To Make Your…

      Facebook Marketing Tips For Your Vacation Rental…

      Why Guest Screening is important for Vacation…

      Digital marketing for hotels & vacation rentals…

      Don’t let energy bills soak up your…

  • Success Stories
    • STAAH brings direct revenue success to Philippines’…

      Singing all the way to the bank…

      60% increase in direct bookings for Papua…

      Philippines hospitality marketing group chooses STAAH to…

      Malaysian resort reports a 90% increase in…

  • Resources
    • All BLAAH BLAAH @STAAH e-Books Podcast Testimonials Webinars

      BLAAH BLAAH @STAAH with Captain Mihir Deepak…

      STAAH ReviewMinder Playbook

      STAAH GDS Playbook

      The Expert Guide to Drive More Direct…

      BLAAH BLAAH @STAAH with Captain Mihir Deepak…

      BLAAH BLAAH @STAAH with Dia Mirza

      BLAAH BLAAH @STAAH with Avijit Arya and…

      BLAAH BLAAH @STAAH with Mauro Risch

      STAAH ReviewMinder Playbook

      STAAH GDS Playbook

      The Expert Guide to Drive More Direct…

      STAAH Get Google Playbook

      BLAAH BLAAH @STAAH with Suwamana Wahyu Putra…

      BLAAH BLAAH @STAAH With Matthias Dybing And…

      BLAAH BLAAH @STAAH with Vikramjit Singh and…

      BLAAH BLAAH @STAAH with Suhail Kannampilly and…

      D Elegance Hotel Johor Malaysia STAAH Testimonial

      Plume Villas New Zealand STAAH Testimonial

      Tunamaya Beach & Spa Desaru Malaysia STAAH…

      de Laxston Hotel Indonesia STAAH Testimonial

      STAAH Webinar Sell More Rooms with Google…

      STAAH Webinar Sell More Rooms with Google…

      STAAH Webinar How to Sell More Rooms…

      STAAH PRODUCT MASTERCLASS – SERIES 2 REVENUE…

  • Free Demo
LATEST
STAAH Product Updates June 2023
8 Essential Reasons to Optimize Your Hotel’s Booking...
Ensuring Success with Diversity in Hospitality Organizations
8 Non-Negotiables for a Profitable Hotel Distribution Strategy
Thoughtful Thursday: Market Insights by Booking.com

STAAH Blog

  • Home
  • MANAGEMENT
    • What is the optimal distribution mix in…

      How to target Corporate Clients to your…

      GDS – is it relevant for you…

      Hotel budgets: things to keep in mind…

      Hotel revenue management: trends in a post…

  • Marketing
    • 7Ps of Hotel Marketing

      7 Awesome Video Marketing Ideas For Hotels

      Content Marketing Tools for Hoteliers To Try

      Top voucher mistakes hoteliers make and how…

      Hotel marketing | 11 Tips to Kickstart…

  • Tips & Trends
    • STAAH Product Updates June 2023

      8 Essential Reasons to Optimize Your Hotel’s…

      Ensuring Success with Diversity in Hospitality Organizations

      8 Non-Negotiables for a Profitable Hotel Distribution…

      Thoughtful Thursday: Market Insights by Booking.com

  • News
    • Travepic and STAAH form strategic alliance to…

      STAAH Product Updates You Can’t Miss

      STAAH partners with OTA Insight to strengthen…

      STAAH New Integrations 2023

      STAAH Once Again Bags The Airbnb Preferred…

  • Vacation Rentals
    • 7 Tips & Tricks To Make Your…

      Facebook Marketing Tips For Your Vacation Rental…

      Why Guest Screening is important for Vacation…

      Digital marketing for hotels & vacation rentals…

      Don’t let energy bills soak up your…

  • Success Stories
    • STAAH brings direct revenue success to Philippines’…

      Singing all the way to the bank…

      60% increase in direct bookings for Papua…

      Philippines hospitality marketing group chooses STAAH to…

      Malaysian resort reports a 90% increase in…

  • Resources
    • All BLAAH BLAAH @STAAH e-Books Podcast Testimonials Webinars

      BLAAH BLAAH @STAAH with Captain Mihir Deepak…

      STAAH ReviewMinder Playbook

      STAAH GDS Playbook

      The Expert Guide to Drive More Direct…

      BLAAH BLAAH @STAAH with Captain Mihir Deepak…

      BLAAH BLAAH @STAAH with Dia Mirza

      BLAAH BLAAH @STAAH with Avijit Arya and…

      BLAAH BLAAH @STAAH with Mauro Risch

      STAAH ReviewMinder Playbook

      STAAH GDS Playbook

      The Expert Guide to Drive More Direct…

      STAAH Get Google Playbook

      BLAAH BLAAH @STAAH with Suwamana Wahyu Putra…

      BLAAH BLAAH @STAAH With Matthias Dybing And…

      BLAAH BLAAH @STAAH with Vikramjit Singh and…

      BLAAH BLAAH @STAAH with Suhail Kannampilly and…

      D Elegance Hotel Johor Malaysia STAAH Testimonial

      Plume Villas New Zealand STAAH Testimonial

      Tunamaya Beach & Spa Desaru Malaysia STAAH…

      de Laxston Hotel Indonesia STAAH Testimonial

      STAAH Webinar Sell More Rooms with Google…

      STAAH Webinar Sell More Rooms with Google…

      STAAH Webinar How to Sell More Rooms…

      STAAH PRODUCT MASTERCLASS – SERIES 2 REVENUE…

  • Free Demo

Singing all the way to the bank with a 30% increase in direct bookings

15 May 2023
Edge Hospitality Ltd UK

Scotland’s Edge Hospitality attributes its direct revenue success to its partnership with STAAH.


The Morar and Onich Hotels are part of Edge Hospitality and located in the Scottish Highlands, an area that is attracting more and more travellers, who are drawn to this region for its natural beauty and rugged landscapes. The two properties don’t disappoint with their breathtaking and uninterrupted views of the Scottish Highlands. Onich Hotel provides access to Loch Linnhe from its gardens, while The Morar is located only three miles from Mallaig, the Southern Gateway to the Isle of Skye and 45 minutes from Fort William.

In addition to the stunning views of the lochs and mountains, the two properties feature all essentials a traveller expects from a property, as well as some extras on top, to make your holidays even more special. At Onich the five new beach pods overlooking Loch Linnhe is one such extra that comes highly recommended.

On the hunt for an integrated technology partner

Edge Hospitality Ltd UK Beach Pods

The Edge Hospitality group wanted to focus on direct bookings and needed a booking engine to fulfil this need. They also wanted a solution that integrated with its PMS.

STAAH came recommended by other hoteliers, and it did not disappoint. The STAAH Booking Engine was aesthetically pleasing and highly flexible to fit into the unique needs of both properties. The STAAH Channel Manager boasted integrations with 200+ international and regional OTAs, allowing the properties to target a wide segment of audience. The group also decided to use STAAH ReviewMinder to harness the power of guest online reviews to its advantage.

Driven by revenue optimisation as a goal, STAAH Get Google was an obvious fit the group banked on. This feature leverages Google’s meta-search prowess and plugs a hotel’s rates and availability into Google Hotels in real-time.

All-round efficiency and direct revenue boost

Edge Hospitality Ltd UK Loch ViewThe partnership with STAAH opened The Morar and Onich Hotels to process automation and bi-directional integrations, creating a seamless workflow that connects back to its PMS.

“We were pleased to learn that the system was user-friendly, rates were so easy to update and manage and the support is also excellent,” says Andre from Edge Hospitality. “The ease of use of the booking engine for the customers and the back-end management by the staff is reflected in the double-digit growth – 30% – in direct sales since Edge Hospitality moved to this platform.

By providing real-time data and automated solutions which bypass manual processes, STAAH’s platform has allowed Edge Hospitality to respond nimbly when new opportunities and challenges arise, including unexpected and rapid changes in the market that influence bookings, and guest preferences and behaviours. In particular, the business underlines STAAH’s dynamic rates system as key to optimising online sales.


Expert guide to increase Direct bookings STAAH ebook


What sets a platform apart from the rest is the people behind it. STAAH excels in customer service, knowing its success comes when its customers succeed. Along with 24/7 online support and extensive product guides, dedicated account managers ensure customers make the most out of their STAAH solution through handy advice. Issues are dealt with quickly and local support is also available.


With STAAH’s support, Edge Hospitality is well on its path to unlock its full potential.

Singing all the way to the bank with a 30% increase in direct bookings was last modified: May 12th, 2023 by Nashi Dasgupta

Related Articles

Thai property management company increases sales with...

Siara Hotels & Resorts on using STAAH...

Boutique Indian resort & spa boosts bookings...

STAAH delights Malaysian property e.City Hotel @...

STAAH Products

Channel Manager
Booking Engine
Instantsite Website
Gift Voucher Engine
Review Minder

About Us
  • About Us
  • Blog
  • Login
  • News
  • Contact Us
  • Careers
Integrations
  • Online Travel Agencies
  • Property Management Systems
  • Payment Gateways
  • Internet Booking Engines
  • Global Distribution Systems
  • SuNEW
Solutions
  • Hotel Channel Manager
  • Hotel Booking Engine
  • Instant Hotel Websites
  • Gift Voucher System
  • Review Management System
Get In Touch

Sales Enquiries: sales@staah.com

Customer Support: support@staah.com

Billing: accounts@staah.com

Careers: people@staah.com

Help Centre

Commission Savings Calculator
Truspilot - STAAH Capterra - STAAH Top Rated - Channel Management Software PCI-DSS
Fernmark Logo

Instant Channel Manager Mobile App

Instant Channel Manager Mobile App Instant Channel Manager Mobile App

Max Channel Manager Mobile App

Max Channel Manager Mobile App Max Channel Manager Mobile App

Reputation Manager Mobile App

Reputation Manager Mobile App Reputation Manager Mobile App

© Copyright. All Rights Reserved. STAAH Limited | Privacy Policy | Cookies Policy