Hotel Management

Basic revenue management strategies comprise of market understanding and competitor awareness, segmentation and price optimization, pricing strategy, forecasting and yield management. Guest writer Benjamin Verot from HotelMinder shares his tips…

Achieving cashflow calm can be tricky at the best of times. During a crisis, the problem just multiplies. The holy grail of cashflow management is to have a steady stream…

It’s the time of year when hotel sales leaders are finalizing their budgets for the coming year, and 2022 is certainly a challenging one to set sales goals based on…

A lot of leaders, including some with decades of experience who work at top-tier companies, do not fully understand the difference between “hospitality” and “guest service.” Industry expert Doug Kennedy…

Right from boosting sales to improving customer relations, it is evident how technology plays an indispensable role in the hotel industry today. And while we talk about the importance of…

One of the simplest ways to gain organic search traffic and guests is claiming and optimising your Google My Business listing. Let’s see how to do this. What is Google…

According to a Google study 52% of travellers visit a hotel website after seeing it on an OTA, and 20% of direct bookings occurred after a hotel was found on…

As hotels come out of what has to have been the most tumultuous year our beloved industry has ever faced, it is important now more than ever to have the…

Efficient distribution is fundamental for the long-term health of your hotel. Let’s look into an efficient hotel distribution strategy, that enables the building of an optimal channel mix and tips…

COVID-19 changed everything, including revenue management strategies. No longer just a trend analysis of past data, revenue management today is about how “real-time” your pricing is. A year of dramatic…