Tips & Trends

As the influence of electronic word of mouth increases, how your guests review you online has a very real impact on bookings. According to TripAdvisor, 83% of travelers refer to…

Vouchers can be an effective way to increase online sales, acquire new customers, and encourage return visits. Arm yourself with these tools, tips, and tricks to master this relatively underutilized revenue…

For hoteliers and accommodation providers this means changing their marketing strategy to attract local guests. Domestic tourism and staycation are the talks of the town. But how do you get…

As revenues shrink, increasing productivity has become a pressing priority. To be competitive, you must be able to run your hotel efficiently – yet profitably. Efficiency brings greater price flexibility…

With its ability to streamline processes, provide valuable insights, and optimize experiences, artificial intelligence (AI) is driving the new wave of responsive, guest-centric hospitality. While some remain skeptical, most hoteliers…

Consumer psychology has always played an important part in driving their purchase decisions. Let’s look at how you can use this buying psychology to improve conversion rates, increase direct bookings,…

Let us take you to the basics if you are a beginner or new to hotel distribution and online hospitality technology. Gone are the days where travel booking and reservations…

Use this pause in travel to drive valuable content and ramp-up preference for your brand. International travel may have come to a standstill, but people are still dreaming of their…

Great guest experience begins with your website, even before the guest walks in through the door. Your website should be creating potential customers to paying guests. Attract visitors with a…

With studies estimating that 91% of users rely on an online review before booking, you probably don’t need to be sold into their importance. For the reason above, online reviews…