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STAAH Blog

  • Home
  • MANAGEMENT
    • Why Every Hotel Needs a Channel Manager…

      Program Konsorsium Hotel: Bagaimana, Mengapa & Berapa…

      โปรแกรม Hotel Consortia: อย่างไร ทําไม และค่าใช้จ่ายเท่าไหร่?

      ตัวจัดการช่องทาง Channel Manager คืออะไร และทำไมผู้ให้บริการที่พักจึงจำเป็นต้องมี?

      The Top Traits of Exceptional Hospitality Professionals

  • Marketing
    • Smart Hotel Distribution: What Every Hotelier Needs…

      The Ultimate Guide to Turning Negative Reviews…

      6 Social Media Trends Hoteliers Must Leverage…

      ไอเดียโพสต์โซเชียลมีเดียที่กําลังมาแรงสําหรับโรงแรมในปี 2025

      Xu Hướng Nội Dung Mạng Xã Hội…

  • Tips & Trends
    • Seamless Integrations: Enhancing Hotel Operations with Advanced…

      Smart Hotel Distribution: What Every Hotelier Needs…

      Maximizing Hotel Revenue: Advanced Channel Manager Strategies…

      The OTA Balancing Act: How a Channel…

      Tapping into Wellness Tourism: A Hotelier’s Guide

  • News
    • Cloudbeds and STAAH partner to enhance channel…

      STAAH Achieves Prestigious Seamless Product Badge from…

      STAAH Product Updates You Can’t Miss –…

      Thoughtful Thursday – Reporting for Properties: Converting…

      Thoughtful Thursday – Matrix – Revenue Control…

  • Success Stories
    • The Komu Boosts Direct Revenue by 25%…

      Online Revenue Jumps 50% for Mangkuluhur Residences…

      23% more online bookings for Vivatel Kuala…

      STAAH boosts Indonesian resort’s direct bookings by…

      Nova Express Pattaya expands online visibility with…

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    • All BLAAH BLAAH @STAAH Connectivity News e-Books Events Podcast Quiz Testimonials Webinars

      Connect with Expedia – Expand Your Reach…

      Alexa+ could earn “top-of-the-funnel” spot in travel…

      STAAH & Hotelbeds: A Powerful Partnership Driving…

      STAAH’s new eBook to guide hoteliers through…

      BLAAH BLAAH @STAAH with Captain Mihir Deepak…

      BLAAH BLAAH @STAAH with Dia Mirza

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      Connect with Expedia – Expand Your Reach…

      Alexa+ could earn “top-of-the-funnel” spot in travel…

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      EMPOWERING CHANNEL PARTNERS: THE POWER OF CONTENT…

      STAAH’s new eBook to guide hoteliers through…

      STAAH ReviewMinder Playbook

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      BLAAH BLAAH @STAAH with Suwamana Wahyu Putra…

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      BLAAH BLAAH @STAAH with Vikramjit Singh and…

      BLAAH BLAAH @STAAH with Suhail Kannampilly and…

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      STAAH Weekly Hospitality Quiz: 20 December

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Last minute ideas to push gift vouchers in the holiday season

15 December 2021
STAAH Vouchers

Coming into the high season for holidays, brands are leveraging every selling opportunity possible. What’s your plan?


Have you cut things too close and now find yourself scrambling to create a holiday marketing plan? Don’t panic!

We’ve put together some ideas that leverage gift vouchers that you can put into play fast.

1) Send personal holiday greetings to loyal customers

An eye-catching email is a quick and easy way to put your gift vouchers in front of customers. It can be more appealing if your email is personalised and sent out to your loyal customers on the pretext of holiday wishes, but also including a tempting offer to purchase a gift voucher. Sprinkle your message with holiday tinsel, luring customers everyday from everyday gifts to something special – a holiday!

2) Create deals and promotions around the most popular categories

7 Last Minute Ideas To Push Gift Vouchers In The Holiday Season 4

Package your gift vouchers into seasonal deal offers and services that are most popular for quick uptake. For instance, a summer spa package deals if you have a spa on your property. Or strike a deal with a local business so people can gift more than a “stay at a hotel” – they can buy an “experience”.

3) Treat yourself offers

7 Last Minute Ideas To Push Gift Vouchers In The Holiday Season 5

Everyone buys gifts for loved ones. But remember, people, want to treat themselves too. Create offers that guests can buy for themselves and share them as self-gifting options.

4) Make vouchers easy to find & buy from your website

7 Last Minute Ideas To Push Gift Vouchers In The Holiday Season 3

Give gift vouchers a prominent spot on your website so it is easy for guests to find them. Give them a prominent spot on your homepage and other high-traffic pages. Make the buying experience seamless with STAAH’s gift voucher engine. It is a completely customisable e-shop for your gift vouchers that can be matched to your brand experience. Yet it is powered by smart technology that makes the buying experience seamless.


Did you know you can generate instant cash flow by selling vouchers online? Find out how? here

5) Get creative with your design and storytelling

Extend the holiday cheer to your gift vouchers with creative designs. Borrow the Pohutukawa tree from New Zealand summer or add a Himalayan feel to your gift vouchers for street appeal and quick pick-up.

6) Run a flash sale

7 Last Minute Ideas To Push Gift Vouchers In The Holiday Season 6

We all know typical days such as Boxing Day, Christmas, New Years etc. Guests expect deals on these days. How about adding other flash gift voucher sales for purchase now but redeemable in your low season?

7) Abandoned cart targeting

Guests who are nearly there, but never completed the booking can present a huge opportunity. Leverage social media and email to target guests who have abandoned cart, i.e. not completed their bookings. Lure them in with last-minute deals or offers.


Wrapping up

Gift vouchers are great to tack on as your last-minute holiday campaign. You may have missed some Christmas shoppers by kicking off a campaign now, but it is not too late to make a push either. The gift of travel is one is perfect for the holiday season, but equally well suited to extend beyond it.

Read all our other tips and trends on Gift Vouchers here

Christmas sales voucher

Last minute ideas to push gift vouchers in the holiday season was last modified: September 14th, 2022 by Nashi Dasgupta

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