"marketing"

OTAs may be a major booking source, but the share of direct bookings is on the rise. How many direct bookings is your hotel generating? Even though OTAs are important…

For Escapades at Midhill, managing multiple vacation rentals was a nightmare … till the STAAH channel manager came along. Escapades at Midhill are a collection of 28 premium homestay units…

Google’s Free Booking links  – Get Google helps you appear below-paid ads on Google hotel search. Boosting your online reach and driving direct bookings. What is Get Google (Free Booking…

Trip stacking to buddymoon, fresh travel ideas post-pandemic has led to the creation of travel glossary 2.0. Are you familiar with it? 1) Revenge travel People have spent the last…

The hotel industry’s recovery after the pandemic has largely been driven by leisure travel. This season, hotels are experiencing a surge in occupancy for leisure travel. However, business travel is…

They are TikTokers who Snapchat and pegged to be the first immersed users of Metaverse. How well are you placed to attract Gen Zer to your hotel? Generation Z (born…

A number of key trends including travellers’ shift to mobile bookings, revenge travel & staycation search along with good reputation play a key role to drive direct hotel bookings.  Try…

If you are a smart hotelier or any type of accommodation provider, you would not want to miss the chance of converting your website visitors from an OTA (or any other source) and…

Communication with the hotel guests is key while establishing brand loyalty. When the guests are not emotionally connected with your brand, they may opt to stay at some other place…

Hotel guest experience is used to encompass every aspect of a brand’s offerings; including the quality of customer service, advertising, bundling, product and service features, ease of use, and reliability.…