STAAH Blog
  • Home
  • MANAGEMENT
    • The Role of a Hotel Revenue Manager:…

      Why Every Hotel Needs a Channel Manager…

      Program Konsorsium Hotel: Bagaimana, Mengapa & Berapa…

      โปรแกรม Hotel Consortia: อย่างไร ทําไม และค่าใช้จ่ายเท่าไหร่?

      ตัวจัดการช่องทาง Channel Manager คืออะไร และทำไมผู้ให้บริการที่พักจึงจำเป็นต้องมี?

  • Marketing
    • Google Can Now See Your Instagram Posts…

      Smart Hotel Distribution: What Every Hotelier Needs…

      The Ultimate Guide to Turning Negative Reviews…

      6 Social Media Trends Hoteliers Must Leverage…

      6 Xu hướng mạng xã hội mà…

  • Tips & Trends
    • The Untapped Goldmine: Why Regional OTAs Could…

      Scroll, Click, Book: Why the Guest Journey…

      Find Your Fit: The Smart Way to…

      Hotel Acronyms & Abbreviations: The 2025 Glossary…

      Your Ultimate Hotel Tech Checklist for 2025:…

  • News
    • STAAH Product Updates You Can’t Miss –…

      Thoughtful Thursday – Cleaner. Clearer. Faster. SwiftBook’s…

      STAAH Launches New eBook to Help Hoteliers…

      STAAH Product Updates You Can’t Miss –…

      STAAH Tech Fortifies Online Business Operations of…

  • Success Stories
    • Direct Bookings Up, Errors Down: Asiatic Hotel’s…

      More Bookings & Better Visibility with STAAH…

      Wild benefits! 40% jump in online revenue…

      Lulu Boutique Hotel: Seamless Tech, Unique Stays…

      Belgian wellness hotel achieves digital harmony with…

  • Resources
    • All BLAAH BLAAH @STAAH Connectivity News e-Books Podcast Quiz Testimonials Webinars

      STAAH Launches New eBook to Help Hoteliers…

      Connect with Expedia – Expand Your Reach…

      Alexa+ could earn “top-of-the-funnel” spot in travel…

      STAAH & Hotelbeds: A Powerful Partnership Driving…

      BLAAH BLAAH @STAAH with Captain Mihir Deepak…

      BLAAH BLAAH @STAAH with Dia Mirza

      BLAAH BLAAH @STAAH with Avijit Arya and…

      BLAAH BLAAH @STAAH with Mauro Risch

      Connect with Expedia – Expand Your Reach…

      Alexa+ could earn “top-of-the-funnel” spot in travel…

      STAAH & Hotelbeds: A Powerful Partnership Driving…

      EMPOWERING CHANNEL PARTNERS: THE POWER OF CONTENT…

      STAAH Launches New eBook to Help Hoteliers…

      STAAH’s new eBook to guide hoteliers through…

      STAAH ReviewMinder Playbook

      STAAH GDS Playbook

      BLAAH BLAAH @STAAH with Suwamana Wahyu Putra…

      BLAAH BLAAH @STAAH With Matthias Dybing And…

      BLAAH BLAAH @STAAH with Vikramjit Singh and…

      BLAAH BLAAH @STAAH with Suhail Kannampilly and…

      STAAH Weekly Hospitality Quiz: 17 January

      STAAH Weekly Hospitality Quiz: 10 January

      STAAH Weekly Hospitality Quiz: 20 December

      STAAH Weekly Hospitality Quiz: 13 December

      The Domain Hotel and Spa, Bahrain

      Pramana Experience (Indonesia)

      Merusaka Nusa Dua, Bali (Indonesia)

      Acappella Suite Hotel (Malaysia):

      From Search to Stay: Maximize your Visibility…

      STAAH Webinar: From Search to Stay: Maximize…

      STAAH Webinar: Manage Revenue Mastery: How to…

      STAAH Webinar: Manage Revenue Mastery: How to…

  • Free Demo
LATEST
Direct Bookings Up, Errors Down: Asiatic Hotel’s Winning...
The Untapped Goldmine: Why Regional OTAs Could Be...
More Bookings & Better Visibility with STAAH for...
STAAH Product Updates You Can’t Miss – August...
Scroll, Click, Book: Why the Guest Journey Starts...

STAAH Blog

  • Home
  • MANAGEMENT
    • The Role of a Hotel Revenue Manager:…

      Why Every Hotel Needs a Channel Manager…

      Program Konsorsium Hotel: Bagaimana, Mengapa & Berapa…

      โปรแกรม Hotel Consortia: อย่างไร ทําไม และค่าใช้จ่ายเท่าไหร่?

      ตัวจัดการช่องทาง Channel Manager คืออะไร และทำไมผู้ให้บริการที่พักจึงจำเป็นต้องมี?

  • Marketing
    • Google Can Now See Your Instagram Posts…

      Smart Hotel Distribution: What Every Hotelier Needs…

      The Ultimate Guide to Turning Negative Reviews…

      6 Social Media Trends Hoteliers Must Leverage…

      6 Xu hướng mạng xã hội mà…

  • Tips & Trends
    • The Untapped Goldmine: Why Regional OTAs Could…

      Scroll, Click, Book: Why the Guest Journey…

      Find Your Fit: The Smart Way to…

      Hotel Acronyms & Abbreviations: The 2025 Glossary…

      Your Ultimate Hotel Tech Checklist for 2025:…

  • News
    • STAAH Product Updates You Can’t Miss –…

      Thoughtful Thursday – Cleaner. Clearer. Faster. SwiftBook’s…

      STAAH Launches New eBook to Help Hoteliers…

      STAAH Product Updates You Can’t Miss –…

      STAAH Tech Fortifies Online Business Operations of…

  • Success Stories
    • Direct Bookings Up, Errors Down: Asiatic Hotel’s…

      More Bookings & Better Visibility with STAAH…

      Wild benefits! 40% jump in online revenue…

      Lulu Boutique Hotel: Seamless Tech, Unique Stays…

      Belgian wellness hotel achieves digital harmony with…

  • Resources
    • All BLAAH BLAAH @STAAH Connectivity News e-Books Podcast Quiz Testimonials Webinars

      STAAH Launches New eBook to Help Hoteliers…

      Connect with Expedia – Expand Your Reach…

      Alexa+ could earn “top-of-the-funnel” spot in travel…

      STAAH & Hotelbeds: A Powerful Partnership Driving…

      BLAAH BLAAH @STAAH with Captain Mihir Deepak…

      BLAAH BLAAH @STAAH with Dia Mirza

      BLAAH BLAAH @STAAH with Avijit Arya and…

      BLAAH BLAAH @STAAH with Mauro Risch

      Connect with Expedia – Expand Your Reach…

      Alexa+ could earn “top-of-the-funnel” spot in travel…

      STAAH & Hotelbeds: A Powerful Partnership Driving…

      EMPOWERING CHANNEL PARTNERS: THE POWER OF CONTENT…

      STAAH Launches New eBook to Help Hoteliers…

      STAAH’s new eBook to guide hoteliers through…

      STAAH ReviewMinder Playbook

      STAAH GDS Playbook

      BLAAH BLAAH @STAAH with Suwamana Wahyu Putra…

      BLAAH BLAAH @STAAH With Matthias Dybing And…

      BLAAH BLAAH @STAAH with Vikramjit Singh and…

      BLAAH BLAAH @STAAH with Suhail Kannampilly and…

      STAAH Weekly Hospitality Quiz: 17 January

      STAAH Weekly Hospitality Quiz: 10 January

      STAAH Weekly Hospitality Quiz: 20 December

      STAAH Weekly Hospitality Quiz: 13 December

      The Domain Hotel and Spa, Bahrain

      Pramana Experience (Indonesia)

      Merusaka Nusa Dua, Bali (Indonesia)

      Acappella Suite Hotel (Malaysia):

      From Search to Stay: Maximize your Visibility…

      STAAH Webinar: From Search to Stay: Maximize…

      STAAH Webinar: Manage Revenue Mastery: How to…

      STAAH Webinar: Manage Revenue Mastery: How to…

  • Free Demo

Direct Bookings Up, Errors Down: Asiatic Hotel’s Winning STAAH Story

8 September 2025
STAAH booking engine (SwiftBook)

Real-time updates and smarter tools from STAAH power Asiatic Hotel’s growth in efficiency and direct bookings.


Nestled in the heart of Malaysia’s Malacca region, Asiatic Hotel is known for its warm, family-friendly hospitality and standout touches — like the much-loved Family Suite complete with a relaxing jacuzzi. Whether it’s a family getaway or a business trip, guests here enjoy cozy comfort, thoughtful amenities, and a genuine welcome that keeps them coming back.

But behind the scenes, life wasn’t always as seamless as the guest experience.

Before STAAH: Room for Improvement

Back in 2022, Asiatic Hotel’s team was spending far too much time updating rates and allotments manually across multiple online travel agents (OTAs). Without real-time syncing, overbookings were an all-too-common headache. Discrepancies in availability and rates would creep in, leading to operational stress and occasional guest disappointment.

On top of that, tracking performance across channels was clunky at best. Without clear insights into which OTAs were performing, pricing strategies were more guesswork than precision.

Hotel Channel Manager


Why STAAH was the perfect fit?

With so many channel management options out there, Asiatic Hotel chose STAAH for two big reasons — reliability and ease of use. Known for its stability and strong industry reputation, STAAH offered the team exactly what they needed:

  • Real-time updates across all channels to eliminate overbookings.
  • User-friendly dashboards that make monitoring and changes a breeze.
  • Powerful reporting tools to guide smarter pricing and channel strategies.
  • Growth in revenue powered not just by better online visibility, but also through STAAH’s smart booking engine.

After STAAH: efficiency, growth and peace of mind

Once STAAH was in place, the difference was immediate. The Channel Manager now updates availability and rates instantly across all connected platforms, ensuring every booking is accurate and every channel is in sync.

The STAAH booking engine (SwiftBook) on the Asiatic Hotel website has brought in a noticeable rise in direct bookings, reducing dependency on OTAs and improving profitability. Clear, data-driven reporting means the team can now see which channels are delivering results — and adjust strategies accordingly.

The ability to create packages and adjust availability on the fly has also been a game-changer, especially for promoting special deals or managing seasonal demand. And the best part? The operational time saved now goes into making the guest experience even better.

channel management software


Favourite feature?

Without hesitation, the team points to the ease of adjusting room availability and creating tailored packages — all in minutes. This flexibility keeps Asiatic Hotel competitive and allows them to act fast on market opportunities.


Looking Ahead with STAAH

As the Asiatic Hotel team says: “STAAH makes everything easier. It’s stable, easy to monitor, and the support is always there when we need it.”

From juggling manual updates and battling overbookings to running a smooth, efficient, and guest-focused operation — Asiatic Hotel’s partnership with STAAH has been nothing short of transformative.

asiatic hotel melaka malaysia 2


channel manager STAAH

Direct Bookings Up, Errors Down: Asiatic Hotel’s Winning STAAH Story was last modified: August 25th, 2025 by Nashi Dasgupta

Related Articles

Umaid Hotels Optimises Occupancy & Increases Revenue...

Lemon Tree Hotels – An Inspiring Example...

STAAH helps historic Australian motel reach new...

Kenyan hospitality group’s smart switch to STAAH

STAAH Products

Channel Manager
Booking Engine
Instantsite Website
Gift Voucher Engine
Review Minder

RHS Blog

QUICK LINKS
  • About
  • Blog
  • News
  • Resellers
  • Careers
  • Contact Us
  • Login
  • Help Centre
  • Refer a friend, get NZ $200
PRODUCTS
  • Channel Manager
  • Booking Engine
  • ReviewMinder
  • Vouchers
  • Global Distribution Systems (GDS)
  • InstantWebsite
Solutions
  • Independent Properties
  • Group Properties
INTEGRATIONS
  • All Integrations
  • OTAs
  • PMS
  • Wholesalers
  • PG
  • GDS
  • Metasearch Engines
  • Booking Engines & Conversion Drivers
  • Upselling, CRM & Marketing Partners
  • Su API
CONTACT

Sales Enquiries:
sales@staah.com

Customer Support:
support@staah.com

Billing:
accounts@staah.com

Careers:
people@staah.com

STAAH Limited. 2025 © All Rights Reserved. | Support | Terms | Cookie Policy | Privacy Policy