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STAAH Blog

  • Home
  • MANAGEMENT
    • The Role of a Hotel Revenue Manager:…

      Why Every Hotel Needs a Channel Manager…

      Program Konsorsium Hotel: Bagaimana, Mengapa & Berapa…

      โปรแกรม Hotel Consortia: อย่างไร ทําไม และค่าใช้จ่ายเท่าไหร่?

      ตัวจัดการช่องทาง Channel Manager คืออะไร และทำไมผู้ให้บริการที่พักจึงจำเป็นต้องมี?

  • Marketing
    • Smart Hotel Distribution: What Every Hotelier Needs…

      The Ultimate Guide to Turning Negative Reviews…

      6 Social Media Trends Hoteliers Must Leverage…

      ไอเดียโพสต์โซเชียลมีเดียที่กําลังมาแรงสําหรับโรงแรมในปี 2025

      Xu Hướng Nội Dung Mạng Xã Hội…

  • Tips & Trends
    • 5 OTA Mistakes That Could Be Hurting…

      Get Google: How SwiftBook’s Integration with Google…

      Direct Booking Strategies: How to Promote Your…

      How to Attract More Bookings with Irresistible…

      Are You Losing Bookings? Common Website &…

  • News
    • STAAH Product Updates You Can’t Miss –…

      Thoughtful Thursday – A Technical Guide to…

      STAAH Revolutionizes Black Rock Hotels’ Online Booking…

      STAAH Product Updates You Can’t Miss –…

      Thoughtful Thursday – Drive More Bookings with…

  • Success Stories
    • From traditional to tech: Thai resort’s online…

      Chalets 1066 in France Sees 20% Growth…

      The Citi Residenci Hotels: Building a Smarter…

      Boutique Vietnamese hotel reclaims direct bookings with…

      Kenyan hospitality group’s smart switch to STAAH

  • Resources
    • All BLAAH BLAAH @STAAH Connectivity News e-Books Events Podcast Quiz Testimonials Webinars

      Connect with Expedia – Expand Your Reach…

      Alexa+ could earn “top-of-the-funnel” spot in travel…

      STAAH & Hotelbeds: A Powerful Partnership Driving…

      STAAH’s new eBook to guide hoteliers through…

      BLAAH BLAAH @STAAH with Captain Mihir Deepak…

      BLAAH BLAAH @STAAH with Dia Mirza

      BLAAH BLAAH @STAAH with Avijit Arya and…

      BLAAH BLAAH @STAAH with Mauro Risch

      Connect with Expedia – Expand Your Reach…

      Alexa+ could earn “top-of-the-funnel” spot in travel…

      STAAH & Hotelbeds: A Powerful Partnership Driving…

      EMPOWERING CHANNEL PARTNERS: THE POWER OF CONTENT…

      STAAH’s new eBook to guide hoteliers through…

      STAAH ReviewMinder Playbook

      STAAH GDS Playbook

      The Expert Guide to Drive More Direct…

      BLAAH BLAAH @STAAH with Suwamana Wahyu Putra…

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      BLAAH BLAAH @STAAH with Vikramjit Singh and…

      BLAAH BLAAH @STAAH with Suhail Kannampilly and…

      STAAH Weekly Hospitality Quiz: 17 January

      STAAH Weekly Hospitality Quiz: 10 January

      STAAH Weekly Hospitality Quiz: 20 December

      STAAH Weekly Hospitality Quiz: 13 December

      The Domain Hotel and Spa, Bahrain

      Pramana Experience (Indonesia)

      Merusaka Nusa Dua, Bali (Indonesia)

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      STAAH Webinar: Manage Revenue Mastery: How to…

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STAAH Product Updates You Can’t Miss – June 2025

3 July 2025
product update 8

June It to Win It! Our June product update has landed,  and it’s bringing a suite upgrade to your hospitality game. 


We’ve ironed out the wrinkles, fluffed up the features, and checked out bugs like a smooth front desk pro. From the Booking Engine to the Channel Manager, everything’s looking sharper than ever.

Your operations just got first-class service. Ready to check in on what’s new?

Channel Manager Updates

  • Max – Channels – Mapping Details Page

Booking Engine Updates

  • SwiftBook – Package – Package Discount Ribbon, Meal Icon, and Strikethrough
  • SwiftBook – Promotions – Smart Pricing Discount Ribbon
  • SwiftBook – Language Translation
  • SwiftBook – Change in Book Button Behaviour

Channels

  • New OTA Integrations

Channel Manager Update

channel manager1) Max – Channels – Mapping Details Page

What’s New?

  • Redesigned Mapping Details Page: Improved UI/UX for better usability and navigation.
  • Integration Categories Enhanced:
    • Preferred Channels: Displayed at the top if not already connected, making them easier to spot.
    • All Available Integrations: Now directly visible on the page, no need to add from a separate screen.
    • Meta Channels: Listed individually instead of being grouped under a generic “Meta” label.
  • Pilot Integrations:
    • Clearly tagged with a “Pilot” badge.
    • Clicking a pilot tile opens a pop-up with a message about the pilot phase.
    • Users are prompted to contact a support member if they wish to join the pilot.

Phased Rollout: This is the first step in a larger revamp of the Channel Mapping Module.

Max - Channels - Mapping Details Page

  • Option to search for integration based on category.
  • Meta Partners are now listed individually.
  • Private API Partner, the partner name will be indicated below ‘SwiftBook’.

Max - Channels - Mapping Details Page

  • Preferred Channels are displayed separately at the top of the page, with priority placement for easier access and visibility. 
  • All integrations are displayed on the page. The connected channels are displayed at the top.

Booking Engine Update

Booking Engine Product update

1) SwiftBook – Package – Package Discount Ribbon, Meal Icon and Strikethrough

Discount Ribbon & Label

Purpose: Visually highlight promotional package offers without using Smart Pricing.

  • Properties can add a Discount Ribbon Label to packages.
  • Helps showcase promotional offers more effectively.
  • Takes priority over Smart Pricing Discount Ribbon if both are applied.
  • Option to upload a custom Discount Icon for added visibility.

How to Set It Up:

  • Go to Booking Engine > BE Packages > Room Type.
  • Add a Discount Ribbon Label.
  • Upload a custom Discount Icon (optional).

SwiftBook - Package - Package Discount Ribbon, Meal Icon and Strikethrough

Meal Icon

Purpose: Clearly display meal inclusions to improve transparency and appeal.

  • Meal icons auto-display based on the ‘Meal Plan’ configured in each package.
  • Icons are placed next to the package name for quick recognition.
  • Two predefined icons:
    • Breakfast Icon – indicates breakfast included.
    • Lunch/Dinner Icon – indicates lunch and/or dinner included.
  • Hovering over the icon shows the specific meal type (e.g., Caribbean breakfast).

How to Set It Up:

  • Go to Booking Engine > Packages > Package Info.
  • Set up a Meal Plan as part of the package.

Custom Meal Icons:

  • Create custom meal types via the Meal Plans module.
  • Upload a custom meal icon as needed.

Meal Plans moduleStrikethrough Discounts on Base Rate

Purpose: Show the full value of the package and highlight the discount clearly.

  • Discounts are now calculated from the base rate.
  • A strikethrough is shown on the retail (undiscounted) price.
  • The strikethrough also includes any one-off add-ons to reflect total savings.
  • Permission-controlled feature.

How to Enable:

  • Go to BE Permissions.
  • Enable the permission: Strike Through Retail Rate.

Strike Through Retail Rate

Strikethrough Discounts on Base Rate

2) SwiftBook – Promotions – Smart Pricing Discount Ribbon

What’s New?

Before: Discounts were displayed as percentages, which sometimes led to decimal values due to rounding errors during calculation.

Now: Discounts are shown as a clear, fixed ‘Savings value’ (e.g., “Save ₹500”), making it easier for guests to understand their benefit.

Applies to: Both single-rate and multi-rate packages—ensuring consistency and clarity across all rate displays.

SwiftBook - Promotions - Smart Pricing Discount Ribbon

One rate:

TT 3 July 7

More than one rate:

SwiftBook - Promotions - Smart Pricing Discount Ribbon

3) SwiftBook – Language Translation

What’s New?

  • Expanded Default Language Support: Properties can now configure their booking engine in more default languages, including Arabic, Japanese, Dutch, and more.
  • Customisable Translation Options: New settings allow properties to:
    • Select which languages are available for translation
    • Hide the translation feature entirely
    • Disable the Google Translate warning pop-up
    • Allow translation of Property Name, Room Name, and Rate Name (optional)
  • Improved Static Content Translation: All static content (except amenities) is now auto-translated to the property’s configured default language.
  • Translation Pop-up Warning (Optional): Customers are alerted about possible inaccuracies when using Google Translate — this pop-up can now be turned off.
  • Max Extranet Configuration: All translation settings are now manageable directly in Max Extranet under:
    Booking Engine Module > BE Settings

TT 3 July 9

4) SwiftBook – Change in Book Button Behaviour

What’s new?

  • Smarter ‘Book’ Button: The ‘Book’ button now appears only after a room is selected, helping users stay focused and reducing clutter on the page.
  • Visual Room Selection Cues: Rates are highlighted only when a room is selected. If they appear in a lighter font, the room hasn’t been chosen yet.
  • Clear Indicators for Unavailable Rooms: When rooms are sold out, the human icon, room selection area, and rates will all appear in a lighter font and will be non-selectable.

SwiftBook - Change in Book Button Behaviour

Room not selected:

  • The ‘Book’ button is not visible
  • The ‘Room Rates’ are in a lighter font style

TT 3 July 11


Channels

channels Product update

Odeon

ODEONOdeon Tours is a leading B2B destination management company under Coral Travel Group, providing tailored travel services and experiences across 90 destinations in 40 countries. Since 1992, they’ve empowered tour operators and agencies with seamless ground handling, excursions, and MICE solutions. Check out their website to find out more.

MIPS

MIPSMIPS is a Mauritius-based fintech company offering secure, omni-channel payment solutions through smart automation and dynamic routing. Since 2015, they’ve empowered 1,000+ businesses across the Indian Ocean and Africa to streamline digital payments. Check out their website to find out more.

Zuba

Zuba

Zuba is an upcoming Sabah-based booking platform (launching Q2 2025) from CSX Holdings, offering seamless on-demand reservations for hotels, homestays, and local services like transport, F&B, leisure, shopping, and wellness across Kota Kinabalu and surrounding areas. Powered by real-estate and tech integration, ZUBA aims to boost Sabah’s tourism, support local businesses, and enhance visitor convenience. Check out their website to find out more.


STAAH CONNECTIVITY INTEGRATION

STAAH Product Updates You Can’t Miss – June 2025 was last modified: July 3rd, 2025 by Nashi Dasgupta

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