STAAH SwiftBook’s integration with Google booking links is driving more direct revenue for thousands of properties around the world.
We all know how guests book today: they Google it.
Whether it’s a luxury resort or a local boutique hotel, the journey almost always begins with a search — and more often than not, that search happens on Google. So here’s the big question: when they find your hotel, do they also find your direct booking link?
If the answer is no, you’re not just missing traffic — you’re missing revenue.
Why Google Hotel search visibility is a big deal
Google Hotel Search is the new digital front desk. Guests use it to compare prices, browse reviews and — most importantly — decide where to book.
But there’s a catch. On most searches, Online Travel Agents (OTAs) dominate the results. They show attractive rates, flashy deals and a “Book Now” button. Meanwhile, your hotel’s own website might be nowhere in sight — or buried beneath a list of commission-heavy links.
This is where confusion kicks in. Guests aren’t sure which source to trust. They hesitate. And in many cases, they default to the OTA because it’s visible, fast, and easy.
Enter Get Google: powered by STAAH SwiftBook
STAAH’s SwiftBook is already a favourite among hoteliers — a sleek, mobile-first booking engine that converts website visitors into paying guests. But when paired with Get Google, it becomes a direct booking powerhouse.
With Get Google, your real-time rates and availability from SwiftBook are sent directly to Google Hotel Search. That means when a potential guest searches for your hotel, they’ll see a “Website” booking link alongside OTA listings — and that link takes them straight to your booking engine.
No middlemen. No commission. Just a clear, confident path to booking direct.
Solving common pain points
Let’s talk about the things that keep hoteliers up at night:
- OTAs outranking your website on Google
- Guests bouncing from your site to OTAs due to lack of trust
- Losing traffic — and revenue — even after guests find you
These issues aren’t just frustrating — they’re expensive. And worst of all, they’re fixable.
With Get Google, you reclaim visibility at the exact moment a guest is ready to book. Paired with SwiftBook, you ensure the journey from search to stay is smooth, branded, and completely under your control.
More control. More bookings.
Here’s what makes the SwiftBook + Get Google integration such a smart move:
- Increased visibility right where and when it matters most
- Direct, commission-free bookings from Google Hotel Search
- Frictionless guest journey from search to checkout
- No added cost to enable this feature — it’s part of the STAAH advantage
And because SwiftBook is built with mobile-first design, promo code support, payment integration and more — every booking is faster, smarter and more profitable.
Final thoughts: stay visible, stay competitive
If your guests are starting their booking journey on Google, you should be there — not just in name, but with a clear invitation to book direct.
With STAAH’s SwiftBook and Get Google integration, your hotel stands out in search results, builds trust instantly, and wins back revenue that would otherwise go to OTAs.
So, why wait?
Want to see how Get Google and SwiftBook can work for your property? Talk to our team today. Let’s turn those searches into bookings — direct and commission-free.