The powerful, but easy-to-use, features of STAAH have resulted in significant increase in online reach and revenue for the northeast Indian hotel.
The Greenwood Hotel, Beltola is a boutique hospitality brand that echoes the traits of an evergreen forest, humbly opens the gateway to the largely unexplored lands of the Seven Sisters of Northeast India, where natural wonders and vibrant traditions abound.
It invites guests from across the world to step into its realm and experience the grandeur of this corner of India in a setting that consciously blends luxury with nature.
The group has three luxurious properties in Northeast India, including two in Guwahati and one in Tezpur.
Challenges before STAAH
Before implementing STAAH, the group property faced challenges in managing online bookings efficiently. Coordinating availability across multiple channels was a cumbersome task, often leading to overbookings or missed opportunities. Additionally, manual updates and discrepancies in pricing caused confusion among guests and affected the brand’s overall reputation.
The outdated distribution and booking management system was taking its toll on the team and revenue of the group.
Adopting the STAAH platform
STAAH’s reputation as a performance driver for properties of all size, and its high standards in customer support got The Greenwood Hotel, Beltola to engage with the STAAH team. From the first demo, the team was convinced that this was the platform to pull them out of its traditional distribution and booking model.
Upon implementing STAAH, The Greenwood Hotel, experienced a transformative shift in its operations. Its team appreciated STAAH for its user-friendly interface and comprehensive functionalities, which drastically reduced the hotel’s workload and streamlined the online distribution and booking process.
Setting up new online travel agents (OTA) channels during and after the initial set-up was simple. STAAH’s robust customer support emerged as a crucial asset, providing prompt assistance and ensuring uninterrupted operations. This timely support continues to date.
The STAAH impact
The adoption of STAAH yielded tangible benefits for The Greenwood Hotel, Beltola, including increased efficiency, time savings, and enhanced revenue generation. The significant time savings in automating processes has allowed the staff to focus more on delivering personalised guest experiences rather than administrative tasks.
The last one year of STAAH implementation has seen a significant update in revenue, including commission-free direct bookings, and an expanded online reach. The platform’s reliability and efficiency helped mitigate disruptions and ensured continued business success.
While the Greenwood team is yet to explore and use all of STAAH’s features, the real-time inventory and pricing update is one they value the most. Pricing strategy is boosted by STAAH’s dynamic pricing guide and robust insights.
STAAH’s customer support has been a stand-out in the last one year, highly recommended for their expertise and responsiveness.
By adopting STAAH, The Greenwood Hotel, Beltola have successfully minimised human errors and automated crucial functionality. STAAH as cemented its position as a vital ally in helping the group achieve these objectives and maintaining competitiveness in the dynamic hospitality landscape.
Find out more about The Greenwood Hotel, Beltola, Guwahati at www.thegreenwoodhotels.com/the-greenwood-guwahati