"hotel website"

Achieving cashflow calm can be tricky at the best of times. During a crisis, the problem just multiplies. The holy grail of cashflow management is to have a steady stream…

Have you picked up running and optimising your Facebook marketing? Let’s look at some common mistakes advertisers make and how to avoid them. You spend a ton of money on…

Don’t wait for the gifting season to set in before you start promoting gift cards. There are plenty of opportunities throughout the year to market them. Vouchers or gift cards…

If you fancy bringing some of the 700 million users of Instagram on an Insta-Holiday to your place, then yes, it is for you. You can do wonders by doing…

Right from boosting sales to improving customer relations, it is evident how technology plays an indispensable role in the hotel industry today. And while we talk about the importance of…

One of the simplest ways to gain organic search traffic and guests is claiming and optimising your Google My Business listing. Let’s see how to do this. What is Google…

Dynamic pricing, unlimited promotions and connection to Sabre World triggered Taupo’s Gables Lakefront Motel to switch to STAAH Max. Trip Advisor’s Taupo #1 Traveller Rated hotel for four years running,…

Like every other marketing channel, the email marketing landscape is constantly changing. Let’s take a look at the latest tips to stay ahead in this game. 1.    Get personal Let’s get…

Guest writer Jackie Douglas, President, Hospitality Sales & Marketing Association International (HSMAI) shares her insights and practices which the hospitality industry has learnt from COVID. The Hospitality Sales & Marketing…

Understanding which customer groups drive the greatest value is critical to the success of your revenue management strategy. Before sophisticated marketing and advertising technologies existed, the “spray and pray” method…