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STAAH Blog

  • Home
  • MANAGEMENT
    • Why Every Hotel Needs a Channel Manager…

      Program Konsorsium Hotel: Bagaimana, Mengapa & Berapa…

      โปรแกรม Hotel Consortia: อย่างไร ทําไม และค่าใช้จ่ายเท่าไหร่?

      ตัวจัดการช่องทาง Channel Manager คืออะไร และทำไมผู้ให้บริการที่พักจึงจำเป็นต้องมี?

      The Top Traits of Exceptional Hospitality Professionals

  • Marketing
    • Smart Hotel Distribution: What Every Hotelier Needs…

      The Ultimate Guide to Turning Negative Reviews…

      6 Social Media Trends Hoteliers Must Leverage…

      ไอเดียโพสต์โซเชียลมีเดียที่กําลังมาแรงสําหรับโรงแรมในปี 2025

      Xu Hướng Nội Dung Mạng Xã Hội…

  • Tips & Trends
    • Smart Hotel Distribution: What Every Hotelier Needs…

      Maximizing Hotel Revenue: Advanced Channel Manager Strategies…

      The OTA Balancing Act: How a Channel…

      Tapping into Wellness Tourism: A Hotelier’s Guide

      Overcoming common challenges in channel management for…

  • News
    • Cloudbeds and STAAH partner to enhance channel…

      STAAH Achieves Prestigious Seamless Product Badge from…

      STAAH Product Updates You Can’t Miss –…

      Thoughtful Thursday – Reporting for Properties: Converting…

      Thoughtful Thursday – Matrix – Revenue Control…

  • Success Stories
    • The Komu Boosts Direct Revenue by 25%…

      Online Revenue Jumps 50% for Mangkuluhur Residences…

      23% more online bookings for Vivatel Kuala…

      STAAH boosts Indonesian resort’s direct bookings by…

      Nova Express Pattaya expands online visibility with…

  • Resources
    • All BLAAH BLAAH @STAAH Connectivity News e-Books Events Podcast Quiz Testimonials Webinars

      Connect with Expedia – Expand Your Reach…

      Alexa+ could earn “top-of-the-funnel” spot in travel…

      STAAH & Hotelbeds: A Powerful Partnership Driving…

      STAAH’s new eBook to guide hoteliers through…

      BLAAH BLAAH @STAAH with Captain Mihir Deepak…

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      Connect with Expedia – Expand Your Reach…

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      EMPOWERING CHANNEL PARTNERS: THE POWER OF CONTENT…

      STAAH’s new eBook to guide hoteliers through…

      STAAH ReviewMinder Playbook

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      The Expert Guide to Drive More Direct…

      BLAAH BLAAH @STAAH with Suwamana Wahyu Putra…

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      BLAAH BLAAH @STAAH with Vikramjit Singh and…

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      STAAH Weekly Hospitality Quiz: 20 December

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Online Sales Skyrocket Within Six Months of STAAH Connection

7 November 2017
hotel fidalgo pune

India’s Fildalgo Group sees a 300% increase in revenue within six months of connecting to the STAAH platform. The growth figure touched a staggering 28 times within four years – and still growing strong! We throw the spotlight on their success.

Fidalgo infographic STAAH

The Properties

“So central So Convenient”. The tagline says a lot. Fidalgo Group prides itself in delivering an exemplary hospitality experience from its centrally located properties in Goa, Pune, Mumbai and Nagpur. Serving business and leisure travellers, the group aims to make trips accessible and comfortable for all.

fidalgo goa O GOA 1 e1509924928978

The Need

Before connecting with the STAAH platform, Fidalgo Group was linked to three OTAs directly. They had a booking engine and no channel manager. Their online visibility was limited and the time spent in managing multiple sites was high. As a growing group, these issues needed to be addressed – quickly.

Tapas De, General Manager of the Fidalgo Group, has been a believer of STAAH’s technology since its early days in 2010. “I worked at the first Indian property that STAAH took on. The results we saw were phenomenal – from 0 to 1500 room nights per month!” says Tapas.

“Since then wherever I moved, STAAH followed, always delivering stellar results.”

In 2013 when Tapas moved to the Fidalgo Group, he connected the group to STAAH’s Instant Channel Manager and ConvertDirect Booking Engine.

Deluxe room e1509924957227

Direct Sales Zoom off the Charts

Prior to STAAH, Fidalgo properties were listed on three OTAs. This quickly grew to 12 and the resulting direct booking and revenue increase was exceptional.

“With three channels our annual OTA business was around INR. 1.2 million per year. Switching over to STAAH in the same financial year, our revenue increased to INR. 4.8 million. The revenue multiplied to INR. 14.8 million in the second year and  INR 27.2 million in the third year. Now our online revenue is in excess of INR 34.2 million per annum!” says Tapas.

STAAH’s high-performing channel manager is integrated to more than 200 OTAs, GDS and payment gateways. Reliable and affordable, it makes updates to multiple channels in real time, minimising the risk of overbookings and increasing efficiency.

“We have not only increased the revenue and the number of platforms by reaching out to ore travellers across the globe, but

IMG 20171105 102646 01

also saved lot of time and human resources to manage and update inventory through STAAH,” says Tapas. “Besides the insightful reporting is great to make informed strategy decisions.”

Combined with using ConvertDirect Booking Engine, Fidalgo has managed to improve the share of direct bookings within its growing online revenue pie.

“For us there is really no looking back. If only numbers tell a story of success, ours tell a very good one,” says Tapas. “But, that’s not all!”

“For us another outstanding feature of STAAH has been its team and the service, available 24X7, 365 days of the year,” adds Tapas.

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Online Sales Skyrocket Within Six Months of STAAH Connection was last modified: May 1st, 2019 by staah

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