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STAAH Blog

  • Home
  • MANAGEMENT
    • OTA commissions – can you cut back?

      Top 5 Questions Your Hotel Reservations Team…

      9 hotel pricing strategies you should know…

      An In-depth Guide to Hotel Revenue Management

      Upselling – The New Challenge for Hoteliers…

  • Marketing
    • Hotel marketing | 11 Tips to Kickstart…

      Hotel marketing | Local SEO cheat sheet…

      Digital Marketing: 10 Things Hoteliers Should Be…

      6 Hotel Marketing Trends to try for…

      Top Hospitality & Travel Marketing Trends You…

  • Tips & Trends
    • Mobile-friendly hotel website: what it means and…

      11 Travel terms & Hospitality industry trends…

      5 Tips On How to Target Corporate…

      The 2022 guide to attracting Gen Z…

      7 Awesome Tips To Improve Your Hotel’s…

  • News
    • Thoughtful Thursday: Easily Manage your Booking.com Content…

      STAAH Product Updates June

      The Big Travel Rebound Kuala Lumpur &…

      STAAH Integrates with Situ – a leading…

      Are you making the most of your…

  • Vacation Rentals
    • 7 Tips & Tricks To Make Your…

      Facebook Marketing Tips For Your Vacation Rental…

      Why Guest Screening is important for Vacation…

      Digital marketing for hotels & vacation rentals…

      Don’t let energy bills soak up your…

  • Success Stories
    • Lift in direct bookings & customer satisfaction…

      Hotel Polo Towers Group Maximize Growth &…

      Crescent Spa & Resorts Saw Average Annual…

      KLoe Hotel, Malaysia Boosts Direct Bookings By…

      GCC Hotel & Club, India gains an…

  • Resources
    • All BLAAH BLAAH @STAAH e-Books Podcast Testimonials Webinars

      BLAAH BLAAH @STAAH with Avijit Arya and…

      STAAH PRODUCT MASTERCLASS – SERIES 2 REVENUE…

      Smart Distribution & Building a Resilient Business…

      STAAH Product Masterclass – Series 1 How…

      BLAAH BLAAH @STAAH with Avijit Arya and…

      BLAAH BLAAH @STAAH with Mauro Risch

      BLAAH BLAAH @STAAH with Tunku Iskandar

      BLAAH BLAAH @STAAH with Jimmy Mistry and…

      STAAH E-Guide: A-go-to-Communication Guide for Vacation Rentals

      STAAH e-Book How To Set Up Your…

      Opening Checklist post COVID-19: Things To Keep…

      EBOOK: BEGINNERS GUIDE TO REVENUE MANAGEMENT

      BLAAH BLAAH @STAAH with Suwamana Wahyu Putra…

      BLAAH BLAAH @STAAH With Matthias Dybing And…

      BLAAH BLAAH @STAAH with Vikramjit Singh and…

      BLAAH BLAAH @STAAH with Suhail Kannampilly and…

      D Elegance Hotel Johor Malaysia STAAH Testimonial

      Plume Villas New Zealand STAAH Testimonial

      Tunamaya Beach & Spa Desaru Malaysia STAAH…

      de Laxston Hotel Indonesia STAAH Testimonial

      STAAH PRODUCT MASTERCLASS – SERIES 2 REVENUE…

      Smart Distribution & Building a Resilient Business…

      STAAH Product Masterclass – Series 1 How…

      STAAH Webinar Utilize Integrated Technology Ecosystem to…

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Why Your Property’s Website Needs Https?

11 July 2018
Website Needs Https

Find out the difference between HTTP and HTTPS in this blog, and why your hotel’s website needs it.


Let’s Start at the Beginning … What Is Https?

HTTPS (Hypertext Transfer Protocol Secure) is an internet communication protocol that encrypts the data sent from a visitor’s computer to a website server. When you see HTTPS it means that the server that hosts the website has been certified as encrypting all data that it sends and receives.

It is different from HTTP (Hypertext Transfer Protocol) where all communications sent over such connections are in ‘plain text’, which means that if the communications are intercepted they are easily readable.

Why You Need It? What Happens If You Don’t Get It?

First, as the name suggests it is more secure. It helps prevent intruders from tampering with the communications between your websites and your users’ browsers. Intruders include intentionally malicious attackers, and legitimate but intrusive companies, such as ISPs or platforms that inject ads into pages.

It is a common misconception that only banks and e-commerce websites need HTTPS. Every unprotected HTTP request can potentially reveal information about the behaviours and identities of your users. So it is important for every website to be secure. It is really where the future of the web lies.

It improves credibility. According to a European web security survey, nine out of ten people were more likely to trust a website and purchase or book if security certification is clearly displayed. Imagine all the bookings you’d lose if your website was not a secure place for users to transact!

HTTPS has better SEO value. Google recommends the usage of HTTPS and confirmed that it is a ranking factor in 2014. Since Google tends to favour more secure and better-performing sites, it makes sense that they would factor the use of HTTPS into its ranking algorithm.

HTTPS sites have better referral data. This means HTTPS to HTTP data is being blocked in Google Analytics. So even if a website like Reddit links to your website, you will not be able to see this in your data center if you are still an HTTP site using Google Analytics.

It’s the future of the web. All websites, connected APIs, and networks are switching to HTTPS – you cannot afford to be left out.

Secure Your Staah Website Now

STAAH takes security very seriously. We’re PCI-certified and ensure the highest level of web security is maintained so your guests can transact in peace. To complete the loop, you can secure your InstantSite or CustomSite website built on the STAAH platform.

Details on how you can purchase your SSL certificate from STAAH are available here.

Getting a secure platform is a start to ensure data security. There are a number of other processes that should be put into place to ensure both your guests and your property are safe on the web. Here are some more web security tips you should look into.

Why Your Property’s Website Needs Https? was last modified: September 8th, 2021 by staah

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