For hoteliers, gift vouchers present an instant injection of cash into (now) ailing businesses. For guests, the offers are almost too tempting to resist. Almost 30-35% of online gift vouchers…
"attract guests"
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Travel restrictions progressively being lifted around the world is clearly good news for our industry. During this recovery phase, albeit an unpredictable one, revenue management is critically important as it draws upon…
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Plummeting organic traffic to your website does not mean SEO is redundant. On the contrary it is more important now than ever before to focus on organic search. With people…
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More than NZD $5,000 in two weeks with gift vouchers! New Zealand resorts, Chateau Tongariro Hotel and Wairakei Resort Taupo are reaping the benefits of a smart investment – STAAH…
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FeaturedMANAGEMENT
Independent Accommodation Business Owner’s Guide to Revenue, Distribution, Sales and Marketing
5 June 2020An essential part of any hotel/motel is how it makes its revenue and the different distribution channels that contribute to this pot of revenue. And yet, many business owners dislike…
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FeaturedMANAGEMENTTips & Trends
DO YOU REALLY WANT TO IGNORE YOUR MOST PROFITABLE CHANNEL?
22 May 202060% of visitors to OTAs visit your website. As a smart hotelier, would you not want to capitalise on this visit and bag a commission-free direct booking? Edwin Saldanha shares…
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COVID – 19 has attacked and crisis is looking through the door. How to stay afloat without tarnishing the brand you have built over the years? What are the smart…
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You cannot influence border restrictions, flight cancellations or corporate travel bans due to the Coronavirus outbreak. But you can tweak your strategy to make up for the lost revenue. 90,000+…
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The hospitality business has always been a competitive one. Now, with the arrival of platforms like vacation rentals,& BnB; hotels, lodges and guesthouses alike will have to up their game…
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To see continued success, you need to be prepared for inevitable changes. We’ve rounded up the trends what’s coming up in hospitality in 2020 and beyond to help your stay…