STAAH Blog
  • Home
  • MANAGEMENT
    • Why Every Hotel Needs a Channel Manager…

      Program Konsorsium Hotel: Bagaimana, Mengapa & Berapa…

      โปรแกรม Hotel Consortia: อย่างไร ทําไม และค่าใช้จ่ายเท่าไหร่?

      ตัวจัดการช่องทาง Channel Manager คืออะไร และทำไมผู้ให้บริการที่พักจึงจำเป็นต้องมี?

      The Top Traits of Exceptional Hospitality Professionals

  • Marketing
    • Smart Hotel Distribution: What Every Hotelier Needs…

      The Ultimate Guide to Turning Negative Reviews…

      6 Social Media Trends Hoteliers Must Leverage…

      ไอเดียโพสต์โซเชียลมีเดียที่กําลังมาแรงสําหรับโรงแรมในปี 2025

      Xu Hướng Nội Dung Mạng Xã Hội…

  • Tips & Trends
    • Smart Hotel Distribution: What Every Hotelier Needs…

      Maximizing Hotel Revenue: Advanced Channel Manager Strategies…

      The OTA Balancing Act: How a Channel…

      Tapping into Wellness Tourism: A Hotelier’s Guide

      Overcoming common challenges in channel management for…

  • News
    • Cloudbeds and STAAH partner to enhance channel…

      STAAH Achieves Prestigious Seamless Product Badge from…

      STAAH Product Updates You Can’t Miss –…

      Thoughtful Thursday – Reporting for Properties: Converting…

      Thoughtful Thursday – Matrix – Revenue Control…

  • Success Stories
    • The Komu Boosts Direct Revenue by 25%…

      Online Revenue Jumps 50% for Mangkuluhur Residences…

      23% more online bookings for Vivatel Kuala…

      STAAH boosts Indonesian resort’s direct bookings by…

      Nova Express Pattaya expands online visibility with…

  • Resources
    • All BLAAH BLAAH @STAAH Connectivity News e-Books Events Podcast Quiz Testimonials Webinars

      Connect with Expedia – Expand Your Reach…

      Alexa+ could earn “top-of-the-funnel” spot in travel…

      STAAH & Hotelbeds: A Powerful Partnership Driving…

      STAAH’s new eBook to guide hoteliers through…

      BLAAH BLAAH @STAAH with Captain Mihir Deepak…

      BLAAH BLAAH @STAAH with Dia Mirza

      BLAAH BLAAH @STAAH with Avijit Arya and…

      BLAAH BLAAH @STAAH with Mauro Risch

      Connect with Expedia – Expand Your Reach…

      Alexa+ could earn “top-of-the-funnel” spot in travel…

      STAAH & Hotelbeds: A Powerful Partnership Driving…

      EMPOWERING CHANNEL PARTNERS: THE POWER OF CONTENT…

      STAAH’s new eBook to guide hoteliers through…

      STAAH ReviewMinder Playbook

      STAAH GDS Playbook

      The Expert Guide to Drive More Direct…

      BLAAH BLAAH @STAAH with Suwamana Wahyu Putra…

      BLAAH BLAAH @STAAH With Matthias Dybing And…

      BLAAH BLAAH @STAAH with Vikramjit Singh and…

      BLAAH BLAAH @STAAH with Suhail Kannampilly and…

      STAAH Weekly Hospitality Quiz: 17 January

      STAAH Weekly Hospitality Quiz: 10 January

      STAAH Weekly Hospitality Quiz: 20 December

      STAAH Weekly Hospitality Quiz: 13 December

      The Domain Hotel and Spa, Bahrain

      Pramana Experience (Indonesia)

      Merusaka Nusa Dua, Bali (Indonesia)

      Acappella Suite Hotel (Malaysia):

      From Search to Stay: Maximize your Visibility…

      STAAH Webinar: From Search to Stay: Maximize…

      STAAH Webinar: Manage Revenue Mastery: How to…

      STAAH Webinar: Manage Revenue Mastery: How to…

  • Free Demo
LATEST
Smart Hotel Distribution: What Every Hotelier Needs to...
Cloudbeds and STAAH partner to enhance channel management for...
STAAH Achieves Prestigious Seamless Product Badge from Booking.com
The Komu Boosts Direct Revenue by 25% with...
STAAH Product Updates You Can’t Miss – April...

STAAH Blog

  • Home
  • MANAGEMENT
    • Why Every Hotel Needs a Channel Manager…

      Program Konsorsium Hotel: Bagaimana, Mengapa & Berapa…

      โปรแกรม Hotel Consortia: อย่างไร ทําไม และค่าใช้จ่ายเท่าไหร่?

      ตัวจัดการช่องทาง Channel Manager คืออะไร และทำไมผู้ให้บริการที่พักจึงจำเป็นต้องมี?

      The Top Traits of Exceptional Hospitality Professionals

  • Marketing
    • Smart Hotel Distribution: What Every Hotelier Needs…

      The Ultimate Guide to Turning Negative Reviews…

      6 Social Media Trends Hoteliers Must Leverage…

      ไอเดียโพสต์โซเชียลมีเดียที่กําลังมาแรงสําหรับโรงแรมในปี 2025

      Xu Hướng Nội Dung Mạng Xã Hội…

  • Tips & Trends
    • Smart Hotel Distribution: What Every Hotelier Needs…

      Maximizing Hotel Revenue: Advanced Channel Manager Strategies…

      The OTA Balancing Act: How a Channel…

      Tapping into Wellness Tourism: A Hotelier’s Guide

      Overcoming common challenges in channel management for…

  • News
    • Cloudbeds and STAAH partner to enhance channel…

      STAAH Achieves Prestigious Seamless Product Badge from…

      STAAH Product Updates You Can’t Miss –…

      Thoughtful Thursday – Reporting for Properties: Converting…

      Thoughtful Thursday – Matrix – Revenue Control…

  • Success Stories
    • The Komu Boosts Direct Revenue by 25%…

      Online Revenue Jumps 50% for Mangkuluhur Residences…

      23% more online bookings for Vivatel Kuala…

      STAAH boosts Indonesian resort’s direct bookings by…

      Nova Express Pattaya expands online visibility with…

  • Resources
    • All BLAAH BLAAH @STAAH Connectivity News e-Books Events Podcast Quiz Testimonials Webinars

      Connect with Expedia – Expand Your Reach…

      Alexa+ could earn “top-of-the-funnel” spot in travel…

      STAAH & Hotelbeds: A Powerful Partnership Driving…

      STAAH’s new eBook to guide hoteliers through…

      BLAAH BLAAH @STAAH with Captain Mihir Deepak…

      BLAAH BLAAH @STAAH with Dia Mirza

      BLAAH BLAAH @STAAH with Avijit Arya and…

      BLAAH BLAAH @STAAH with Mauro Risch

      Connect with Expedia – Expand Your Reach…

      Alexa+ could earn “top-of-the-funnel” spot in travel…

      STAAH & Hotelbeds: A Powerful Partnership Driving…

      EMPOWERING CHANNEL PARTNERS: THE POWER OF CONTENT…

      STAAH’s new eBook to guide hoteliers through…

      STAAH ReviewMinder Playbook

      STAAH GDS Playbook

      The Expert Guide to Drive More Direct…

      BLAAH BLAAH @STAAH with Suwamana Wahyu Putra…

      BLAAH BLAAH @STAAH With Matthias Dybing And…

      BLAAH BLAAH @STAAH with Vikramjit Singh and…

      BLAAH BLAAH @STAAH with Suhail Kannampilly and…

      STAAH Weekly Hospitality Quiz: 17 January

      STAAH Weekly Hospitality Quiz: 10 January

      STAAH Weekly Hospitality Quiz: 20 December

      STAAH Weekly Hospitality Quiz: 13 December

      The Domain Hotel and Spa, Bahrain

      Pramana Experience (Indonesia)

      Merusaka Nusa Dua, Bali (Indonesia)

      Acappella Suite Hotel (Malaysia):

      From Search to Stay: Maximize your Visibility…

      STAAH Webinar: From Search to Stay: Maximize…

      STAAH Webinar: Manage Revenue Mastery: How to…

      STAAH Webinar: Manage Revenue Mastery: How to…

  • Free Demo

What Commercial Properties Can You Learn From Airbnb And The Sharing Economy?

29 November 2018
Sharing Economy - STAAH

Travellers have more choice than ever before thanks to the rise of the ‘sharing economy’. What’s more, this new breed of peer-to-peer network has reshaped the behaviour of travellers forever.


First, it was the online travel agencies (OTAs) in 2000. Just when hoteliers learned to co-exist with these intermediaries, along came the revolution that took everyone by storm – the sharing economy. San Francisco start-up, Airbnb, leads the way in this revolution with a valuation estimated at 31 billion (September 2018) and four million listings. Expedia owned HomeAway boasts two million listings.

So, what is it about these companies that have made them a runaway success? Which travel triggers did they get right? And, what lessons can commercial accommodation providers take away from them?

1. Firstly, Be Present on Them

These are becoming the go-to platforms for travellers and they are now welcoming commercial properties to join forces. Don’t miss out on this opportunity. List your inventory on platforms such as Airbnb and HomeAway to multiply your reach and bookings. Your STAAH channel manager now enables an easy connection and management to Airbnb – another reason to kick start this relationship.

2. Localise and Be Authentic in Your Experience

While you may think that being global is the key, in reality, guests enjoy the local flavour. Their experience of the city is enhanced by staying amongst the locals, eating local, networking with locals and of the like. So, train your front office team or reception desk to become local social concierges. Have local produce and local delicacies served at your restaurant. Recommend local events and experiences to help guests get the experience they seek. Why not include in your hotel rooms, a brief history of the destination with things to do, try and see around your property?

Localise Experience - STAAH Blog

3. Be Social

Oh yes! Most travellers love to socialise with locals and other tourists. Giving unrestricted access to common areas where the guests can relax or read or socialise with people are few things that can easily be incorporated into your offering. Also, guiding them to local tours, meet-ups, etc give them the opportunity to interact with people and make conversations.

Be Social - STAAH Blog

4. Make Them ‘Feel at Home’

While guests do love the plush comfort and amenities that hotels offer, they dislike being bound. Some may not prefer the set timings of your breakfast; others may want to travel with their pets. Flexibility and being pet-friendly can help guests feel at home while enjoying the comforts of the commercial enterprise. Also, doing laundry free up to a limited weight or offering access to the laundry room, giving short eats free, gifting small souvenirs, etc can help create loyalty.

Feel at Home - STAAH Blog

 

5. The Human Face Behind the Technology Is Very Important

It may be the technology that has powered this sharing economy, but the human touch is never lost in transit. In fact, the sharing economy thrives on an open communication set-up between guests and hosts – the connection is established long before the arrival. This is something hoteliers must adapt to and adopt in their business model.

Get live chat on your website or a toll-free number for them to dial in and get their questions answered. Contact your guests prior to their arrival to check their special needs if any, or to offer to book in any local activities/events that might be happening during the period of their stay. Go back to the basics of hospitality and being the best host you can with attentive service.

Interact with Guests - STAAH Blog

6. Be Inclusive and Interact with Guests

Encourage non-guests to hang out in your lobby too by making it a welcoming and fun place for all. Remember, locals are an important dimension in the overall guest experience and instead of seeing them as an intrusion, involve them.

Be Genuine - STAAH Blog

7. Be Genuine

Travellers these days are smart enough to analyse authenticity from photoshopped images. So, be genuine and make your information more personal. Also, do not deter in giving genuine information and recommendations to the local restaurants, cafes et all, even if it costs you your share of the revenue. In the long run, this little loss will more than cover itself up.


It all boils down to creating memorable experiences for the traveller as guests would rather spend on experiences than things. Create and maintain a human connection and build on emotions. That is the mantra. Know of any other pointers that you would like us to hear about? Please email to marketing@staah.com

[apester-exclude-playlist]

What Commercial Properties Can You Learn From Airbnb And The Sharing Economy? was last modified: October 27th, 2022 by staah

Related Articles

February 2019: STAAH New Integrations

The value of loyalty in times of...

Is the Hospitality Industry ready for the...

From high-touch to no-touch: how hotel guest...

STAAH Products

Channel Manager
Booking Engine
Instantsite Website
Gift Voucher Engine
Review Minder


QUICK LINKS
  • About
  • Blog
  • News
  • Resellers
  • Careers
  • Contact Us
  • Login
  • Help Centre
  • Refer a friend, get NZ $300
PRODUCTS
  • Channel Manager
  • Booking Engine
  • ReviewMinder
  • Vouchers
  • Global Distribution Systems (GDS)
  • InstantWebsite
Solutions
  • Independent Properties
  • Group Properties
INTEGRATIONS
  • All Integrations
  • OTAs
  • PMS
  • Wholesalers
  • PG
  • GDS
  • Metasearch Engines
  • Booking Engines & Conversion Drivers
  • Upselling, CRM & Marketing Partners
  • Su API
CONTACT

Sales Enquiries:
sales@staah.com

Customer Support:
support@staah.com

Billing:
accounts@staah.com

Careers:
people@staah.com

STAAH Limited. 2025 © All Rights Reserved. | Support | Terms | Cookie Policy | Privacy Policy