Every hotel has an optimal distribution channel mix – meaning that channels are selected and managed in such a way that they will drive optimal profitability for the hotel in…
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FeaturedTips & Trends
AI – what it means and what hoteliers are asking about this technology?
14 February 2023Not just another buzzword, Artificial Intelligence is transforming customer experience and streamlining operations in the hospitality industry. In this blog, we cover off what you need to know about artificial…
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As the markets have opened up and travel continues to rise, Hoteliers should not ignore this important market segment – Corporate clients to maximize occupancy and revenue. In the hotel…
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FeaturedTips & Trends
What is ChatGPT? How can Hoteliers leverage this awesome tool?
25 January 2023The hospitality industry is increasingly leveraging AI technologies to streamline its customer service operations and enhance its guest experience. Ever since ChatGPT launched in November 2022, ChatGPT has been trending…
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FeaturedMANAGEMENTTips & Trends
Hotel budgets: things to keep in mind when budgeting for 2023
30 November 2022With the industry still recovering from the pandemic and inflation impacting both revenues and operational costs, what should budget 2023 consider? The unprecedented volatility has made the task of budgeting…
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Hotel Marketing is only effective if the execution is done right. It’s all about how the message is being communicated, how it is sent to future & existing guests plus…
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Like many other areas in travel and hospitality, revenue management has dramatically changed in the last two years. The second of our two-part blog series on revenue management looks beyond…
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FeaturedTips & Trends
Want to increase your hotel’s revenue? Focus on guest experience
19 October 2022A positive guest experience can result in glowing online reviews, return visits, and a brand reputation that contributes to ongoing growth. If guests enjoy their stay at your hotel, they are…
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FeaturedSuccess Stories
juSTa Hotels & Resorts reaching the next level in direct bookings with STAAH
10 October 2022Boutique and luxury hotel group, juSTa, leverages the STAAH booking engine’s pooled inventory system to grow direct bookings. Over its last 17 years, juSTa Hotels & Resorts has become synonymous…
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While the hospitality industry is getting more automated, digital content demands time and effort to go around for creative content to attract guests. With online digital marketing tools available it…