direct bookings

OTAs are powerful marketing machines that provide hotels and vacation rentals great online exposure. But this exposure comes at a cost. Online travel agents (OTAs) form an integral part of…

Understanding which customer groups drive the greatest value is critical to the success of your revenue management strategy. Before sophisticated marketing and advertising technologies existed, the “spray and pray” method…

All hoteliers want more direct bookings more than any type of bookings because at the end of the day that is full profit going directly into their pockets with no…

Manas Lifestyle Resort now has a way to manage walk-ins while finding ways to improve the way they distribute and manage their property online. Set in the lush beauty of…

The WatchMyRate widget displays live rates from five different channels, which can be seen by all visitors, driving direct bookings and maximizing revenue for your property. Hotels fail to capture…

A number of key trends will have an increased impact on your ability to drive direct hotel bookings. This includes the travellers’ shift to mobile, direct bookings facilitated through meta…

Hotel owners can now no longer ignore the need for an integrated online booking engine. With such a large proportion of business and leisure travel researched and booked online, if…

Revenue management discipline was non-existent until a few years ago. Started in the 1980s from the airline industry, the techniques are now adopted across industries and businesses are growing exponentially…