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  • Home
  • MANAGEMENT
    • OTA commissions – can you cut back?

      Top 5 Questions Your Hotel Reservations Team…

      9 hotel pricing strategies you should know…

      An In-depth Guide to Hotel Revenue Management

      Upselling – The New Challenge for Hoteliers…

  • Marketing
    • Hotel marketing | 11 Tips to Kickstart…

      Hotel marketing | Local SEO cheat sheet…

      Digital Marketing: 10 Things Hoteliers Should Be…

      6 Hotel Marketing Trends to try for…

      Top Hospitality & Travel Marketing Trends You…

  • Tips & Trends
    • Mobile-friendly hotel website: what it means and…

      11 Travel terms & Hospitality industry trends…

      5 Tips On How to Target Corporate…

      The 2022 guide to attracting Gen Z…

      7 Awesome Tips To Improve Your Hotel’s…

  • News
    • Thoughtful Thursday: Easily Manage your Booking.com Content…

      STAAH Product Updates June

      The Big Travel Rebound Kuala Lumpur &…

      STAAH Integrates with Situ – a leading…

      Are you making the most of your…

  • Vacation Rentals
    • 7 Tips & Tricks To Make Your…

      Facebook Marketing Tips For Your Vacation Rental…

      Why Guest Screening is important for Vacation…

      Digital marketing for hotels & vacation rentals…

      Don’t let energy bills soak up your…

  • Success Stories
    • Lift in direct bookings & customer satisfaction…

      Hotel Polo Towers Group Maximize Growth &…

      Crescent Spa & Resorts Saw Average Annual…

      KLoe Hotel, Malaysia Boosts Direct Bookings By…

      GCC Hotel & Club, India gains an…

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      EBOOK: BEGINNERS GUIDE TO REVENUE MANAGEMENT

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Should I buy Social Media followers for my Business?

19 June 2019
Social Media Followers

The notion of buying social media followers for your business seems too taboo to even put in writing. After all, isn’t social media supposed to be about connecting with real business owners and helping them solve real problems?


And while plenty of businesses are doing it, this doesn’t mean that purchasing followers will actually give you the ROI you’re looking for in your business. There are some pros and cons for you to think about before you make the step into the world of media followers or bots.

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The main benefit of purchasing followers on social media is that it makes your brand or business look more popular or influential than it actually is. In reality, 1000 followers look better than 100 followers for a business. In some regard, having more followers, even if they’re fake can lead to increased engagement among real social media users.

When you buy followers, you’re paying for a number alone. Engagement is not guaranteed, or even likely. The vast majority of these purchasable followers, however, are either bots or inactive accounts. Because of this, you also need to have it in front of mind that these accounts won’t be purchasing off you if that is your end goal. They may not even be your correct target audience. So they are just going to be a number that will not be sending any meaningful traffic to your website. It is essential that you are connecting with the right businesses rather than random individuals on social media.

Buying social media followers

Are there alternative ways to ‘buy followers? Definitely! Rather than paying for a specific headcount of new followers, there are other ways to invest your money in growing your social platform. For example, use paid ads across your platforms. Whether it be for brand awareness, followers or sales conversions, paying for legitimate ads through these platforms allows you to get your brand in front of a more targeted audience who can choose whether or not to give you a follow.

You’re not an expert in everything within your business, so why spend hours becoming an expert at social media? Work with a reputable social media manager or company to help you grow your following organically. It will take longer than buying followers, but may be well worth it in the long run!

Take the time, energy, and money you would’ve dedicated to buying followers and focusing instead on building genuine relationships with a real audience. If your content is engaging and authentic, your loyal followers will spread the word and engage with your brand without needing any bribes.


We love hearing your opinions. Tell us your opinion on what you think about buying social media followers? at marketing@staah.com

 

Should I buy Social Media followers for my Business? was last modified: September 8th, 2021 by staah

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