The travel industry operates through a complex and fascinating network of distribution channels that ensure products and services efficiently reach end consumers. In the B2B sector, these channels play a…
"Channel Management"
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FeaturedSuccess Stories
Occupancy surges by up to 85% for STAAH partner Sayaji Hotels
12 August 2024And the good news gets better with share of direct bookings growing by 40% – 60% for this luxury Indian hospitality group. Renowned for its exceptional service standards, Sayaji Group…
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Have you ever wondered how travel agents can instantly find the perfect hotel for a last-minute business trip or secure the best rates for a corporate client? The answer lies…
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FeaturedMarketingTips & Trends
7 Innovative Strategies to Supercharge Your Hotel’s Direct Bookings
31 July 2024Imagine a world where every booking goes straight to your hotel, cutting out the middleman and saving you significant commission fees. This isn’t just a dream—it’s a reality that direct…
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In the ever-evolving landscape of the hotel industry, finding the right pricing strategy can significantly impact your business’s success. One approach that has gained traction among savvy hotel owners and…
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FeaturedMarketingTips & Trends
From Reviews to Revenue: Using Social Media for Direct Bookings
17 July 2024When it comes to winning over travelers, it’s all about making your mark. Tapping into guest reviews and social media is a smart strategy that can set your property apart…
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FeaturedSuccess Stories
The Corner Club Penang find the perfect partner with STAAH’s smart platform
15 July 2024The Malaysian property was on the hunt for a powerful, yet simple, solution to make its booking channels easier. Enter STAAH. Established since 1950, The Corner Club has rooted itself…
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Looking for more user-friendly technology and better support, Africa’s CityBlue Hotels found STAAH. The rest is history. CityBlue is a borderless, branded group of business-centric hotels in Eastern and Southern…
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FeaturedMarketingTips & Trends
Leveraging Concerts, Sports Events, and Music Festivals for Direct Bookings
3 July 2024The global music tourism market is set to grow at a CAGR of 8.5% until 2032 to $13.8 billion, as per the latest research study. This is fueled by the…
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For a hotelier, direct bookings are one of the most lucrative channels as there is no commission to pay, higher chances of the guest completing the booking, stronger brand recall,…