In the fast-evolving landscape of the hospitality industry, cloud-based software solutions have become indispensable for staying competitive. The strategic adoption of channel management technology has become essential for hotels to…
How you profile your guests – or segmentation as it is popularly called – defines the effectiveness of your marketing. Guest personas, essentially, are descriptions of the guests that your…
Your website is your property’s shop window. How well it is doing its job can be measured by user engagement on the site and conversion rates. Is your website converting…
Continuing the trend of bringing you the best, here is a quick list of the latest product updates, enhancements, and features, that you should take note of. Market Insights by…
A hotel booking engine is a crucial tool for hotels and accommodation providers in today’s time. It plays a key role in the overall success of a hotel’s operations. If…
In today’s digital age, effective hotel distribution and pricing strategies are crucial for maximizing revenue and staying competitive. With the rise of online travel sales and the influence of e-commerce…
An Expedia survey shows that 76% of travellers extend their business travel into a leisure trip. How is your hotel preparing to attract these guests? Also known as “bleisure”, blended…
Every hotel has an optimal distribution channel mix – meaning that channels are selected and managed in such a way that they will drive optimal profitability for the hotel in…
As the markets have opened up and travel continues to rise, Hoteliers should not ignore this important market segment – Corporate clients to maximize occupancy and revenue. In the hotel…
Global hotel technology giant, STAAH, today unveiled the list of distribution channels that brought the highest booking revenue to hotels in 2022. Major players Booking.com, Agoda and Traveloka top the…