Over 87% of GDS hotel reservations are related to business travel. GDS reservations have recovered from the COVID period and, in 2024, have surpassed the previous peak reached in 2019.…
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FeaturedMarketingTips & Trends
The FOMO Effect: Why Your Hotel Can’t Afford to Ignore These Booking Trends
14 August 2024Imagine your hotel as the must-book destination everyone’s talking about. That’s the power of the Fear of Missing Out (FOMO)—a crucial driver behind today’s booking behaviors. To capitalize on this…
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FeaturedMarketingTips & Trends
7 Innovative Strategies to Supercharge Your Hotel’s Direct Bookings
31 July 2024Imagine a world where every booking goes straight to your hotel, cutting out the middleman and saving you significant commission fees. This isn’t just a dream—it’s a reality that direct…
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In the ever-evolving landscape of the hotel industry, finding the right pricing strategy can significantly impact your business’s success. One approach that has gained traction among savvy hotel owners and…
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In the world of hospitality, traditional approaches often operate within rigid, pre-defined time slots (Night stays, for example) where a room was either fully occupied for a night or it…
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Are you looking for new ways to attract more travellers and increase your bookings? Expedia Group package deals are all-in-one booking options that combine at least two of the three…
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FeaturedMarketingTips & Trends
Leveraging Concerts, Sports Events, and Music Festivals for Direct Bookings
3 July 2024The global music tourism market is set to grow at a CAGR of 8.5% until 2032 to $13.8 billion, as per the latest research study. This is fueled by the…
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In today’s fast-paced digital travel ecosystem, seamless connectivity and scalability are key to driving meaningful growth. That’s exactly what STAAH and iBook have achieved through a strategic, direct integration—paving the…
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Connectivity News
Greener Stays: The Hotel Industry’s Role in Eco-Tourism this World Environment Day
2 July 2024Every June 5th, the world unites to observe World Environment Day—a global call to protect and preserve our planet. In an era where sustainability is becoming a core expectation, the…
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Meet Subhransu, a seasoned professional with over 14 years of experience in the hospitality technology industry, who has continually evolved in various roles, each enriching his career journey. A Bit…