You’ve created a wonderful story. Now it’s time to sell it – advertise on digital channels, get found through a search or build advocates. Hotels and accommodation providers can no…
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The group’s two properties report impressive gains in online distribution and staff productivity since joining the STAAH network. Ames Hotel and Hotel MetraSquare in Malaka owned by Sheng Tai International…
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Pet-friendly accommodation is no longer a niche, rather hosting travellers with their pets is becoming more of standard practice. Are you onboard? It may be barking mad but Park Hyatt…
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The digital world is extremely dynamic and to be successful all hoteliers and accommodation providers need to keep up with the changes. Becoming conversant with the basics of digital marketing…
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Covid-19 has left most hotels with significantly smaller teams as they tide through the crisis, including marketing teams. This doesn’t mean a reduction in marketing needs. What does this reduced…
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FeaturedSuccess Stories
Indian resort thrilled to have doubled their bookings with STAAH
8 February 2021Manas Lifestyle Resort now has a way to manage walk-ins while finding ways to improve the way they distribute and manage their property online. Set in the lush beauty of…
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More online channels connected without requiring more of the team’s time and energy; here’s all that Bali’s Adiwana Hotels & Resorts is loving about the STAAH channel manager. Adiwana: providing…
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FeaturedMANAGEMENT
What is a Channel Manager and why do accommodation providers need it?
20 November 2020A channel manager or a Hotel channel manager is a system that handles the online distribution of your hotel rooms so you can manage them easily from one place. Here…
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Consumer psychology has always played an important part in driving their purchase decisions. Let’s look at how you can use this buying psychology to improve conversion rates, increase direct bookings,…
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FeaturedMarketing
10 social media mistakes hotels can avoid, especially in times of crisis
21 October 2020Before you dismiss social media as being ineffective, revisit your strategy, especially now. Are you making these common mistakes? Social media is an invaluable tool in a property’s arsenal nowadays,…