In the competitive hospitality industry, securing direct bookings is vital for hotel success. Relying solely on third-party platforms can reduce profitability and control. But why is it important to develop…
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FeaturedMarketingTips & Trends
Sailing the Great Wall: A Guide for Hotels to Attract Travelers from China
13 March 2024In the fast-paced hotel industry, understanding the preferences of travelers from various regions is key to thriving in a competitive market. China, with its vast and diverse culture, represents a…
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FeaturedMarketingTips & Trends
Swipe Right: How to capture Gen Z attention for Direct Bookings
6 March 2024Crafting a strategic plan for guests to make direct bookings at your hotel is crucial, particularly for Gen Z visitors who appreciate technology and unique experiences. In contrast to their…
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FeaturedMarketingTips & Trends
Beyond Accommodation: 5 Exciting Traveler Preferences Every Hotel Should Anticipate in 2024
21 February 2024As hotels brace themselves for the future, it’s crucial to anticipate and embrace the exciting preferences that today’s travelers are seeking. In the ever-evolving landscape of travel, the year 2024…
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FeaturedMarketingTips & Trends
Hotel Bookings: A Comprehensive Guide to Instagram Ads
31 January 2024For hotels, leveraging Instagram ads is not just about showcasing the aesthetics but a strategic approach to drive direct bookings. In this article, we will explore effective strategies to boost…
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Here are 8 smart pricing strategies for hotels to boost revenue and drive more bookings during the holiday season The holiday season marks a period of increased travel, festive cheer,…
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It’s important to plan an effective strategy to drive direct bookings and attract potential guests to your property. Here are 6 easy ways hoteliers can drive direct bookings in 2024…
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Feeling the holiday rush? We’ve got your back with some dazzling last-minute ideas to sprinkle joy and boost your brand using STAAH vouchers. Let’s dive into the sleigh of swift…
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FeaturedTips & Trends
How to Turn Negative Reviews into Booking Opportunities in the Digital Era
11 October 2023In the age of digital word-of-mouth, the impact of online guest reviews on your bookings cannot be overstated. According to TripAdvisor, a staggering 83% of travelers consult online reviews before…
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Content, SEO (Search Engine Optimization), and SEM (Search Engine Marketing) are essential components of effective hotel marketing strategies. They collaborate to enhance many things at once for an effective marketing…