"social media"

Lots of people may be talking about you. But the social noise has become so great that in order to ‘listen’ and sieve out mentions of your brand, you need…

You don’t have to be a big international hotel chain to tap into the might of social media. Here are some ways you can effectively reach your audiences and stay…

You’re probably well into finalizing your social media strategy for 2018. Here are a few things that are probably included in this plan. If not, think again. 2017 has been…

It’s cost-effective. And it works. Influencer marketing is no longer the domain of the big guys. Essentially the digital age’s version of a celebrity endorsement, influencer marketing is a powerful…

Pada tahun 2025, media sosial bukan hanya sekedar platform untuk mengunggah foto properti yang memukau, tetapi juga menjadi alat untuk menciptakan pengalaman mendalam yang dapat mendorong pemesanan dan meningkatkan loyalitas…

Di era digital saat ini, media sosial telah menjadi alat yang ampuh bagi hotel untuk terhubung dengan tamu, membangun kesadaran merek, dan meningkatkan pemesanan. Namun, dengan begitu banyak konten di…

Apakah Anda memanfaatkan potensi penuh saluran media sosial Anda? Dengan banyaknya peluang untuk berinteraksi dengan tamu dan menampilkan penawaran unik hotel Anda, penting untuk menerapkan strategi praktis yang sesuai dengan…

When was the last time you visited a restaurant without a recommendation or at least reviewing their online ratings? It’s the positive review – the real person validation – that…

The hospitality landscape continues to evolve, but 2026 isn’t about radical disruption, it’s about smarter behaviour, faster decisions, and higher guest expectations.  Today’s guests don’t follow a straight booking path.…

Hotel marketing has always been built on the foundation of the 7Ps: Product, Price, Place, Promotion, People, Process, and Physical Evidence. But the hospitality world today looks nothing like it…