"digital marketing"

You’re possibly thinking, a chat-what? While the term chatbot might still be a foreign term for some hotel owners, this technology is quickly gaining momentum in the hospitality and travel…

Dubai based Four Apple Hotels’, Saif Jugari, makes this insightful comment after completing a course from ARMA – especially designed for practicing revenue managers. Another STAAH client has successfully completed…

With technology and competition, hoteliers are focusing on offering guests a unique experience that attracts them toward their services. The hotel industry has changed over the years. Smart technology is…

Are you using retargeting as part of your hotel’s market strategy? If not, you’re missing out on a huge opportunity.  Here are some reasons as to why and how to…

One of the most sought after relics in the search engine marketing realm is the coveted backlink. Essentially, a backlink is a link from another website back to your own.…

Guest experience extends much further than just what happens on the property. Social Media is a perfect place for hotels to build connections with existing and potential hotel guests and…

It is a fact that repeat customers bring the biggest chunk of revenue for your hotel. And large hotel chains have invested a lot of time and money researching on…

Books may seem a thing of the past these days, when everything seems to be in digital format and accessible online. But we have found some amazing books that you…

Believe it or not, social media marketing is something every hotel has to get serious about because it can bring a huge difference to your hotel bookings. If you are…

This is not another property; it’s a chain of heritage palaces from 17th century playing hosts to 21st century. Having bagged several prestigious awards and operating in a highly competitive…