"expedia"

While Booking.com has a firm place in the top 10, direct bookings through hotel websites continue to be among the top-earning channels worldwide. In its half-yearly round-up STAAH, a leading…

Which hotel aggregator you should go for? Google Review Aggregator vs Tripadvisor, which is the best option? keep pace with the new era of hotel marketing.  Most hoteliers are scrambling…

Technology nowadays is indispensable to businesses. It is how they survive in such a competitive market. Hotels can no longer do without digital solutions because this is how travellers are…

Front desk staff have the power to convert inquiry calls into direct bookings. Hotel Marketing expert, Doug Kennedy, shares insights on how little training can help make this all-important channel…

Hotel management can be a complex and time-consuming task, especially with the increasing demand for online booking. To address these challenges, the hospitality industry has developed several tools and systems…

A marketing funnel is a journey that takes a potential guest from discovering your hotel to making a booking. Repetitively. Traditionally a marketing funnel is a cone that you fill…

Airbnb makes it to the top 10 list in UK, Thailand, and Malaysia. Booking.com comes out strong at No. 1 followed by Gobibo, while direct bookings on hotel websites continue…

Travellers have more choice than ever before thanks to the rise of the ‘sharing economy’. What’s more, this new breed of peer-to-peer network has reshaped the behaviour of travellers forever.…

[apester-exclude-playlist] If a guest has a good experience at your property, they’ll tell a friend or family. Chances are these people might want to check you out themselves. This cycle…

The hotel distribution technology is a complicated beast. Plus, it changes constantly. Let’s take a look at this complex ecosystem and its key elements. Online Travel Agents and Metasearch The…