How you profile your guests – or segmentation as it is popularly called – defines the effectiveness of your marketing. Guest personas, essentially, are descriptions of the guests that your…
"hotel blog"
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FeaturedNews
RatePing and STAAH’s enhanced integration to help hotels maximise revenue
14 August 2023Pricing intelligence and revenue management software provider, RatePing Hotel Pricing Intelligence and leading hospitality guest acquisition platform, STAAH have enhanced their long-standing partnership to cover the former’s Price Intelligence and…
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Your website is your property’s shop window. How well it is doing its job can be measured by user engagement on the site and conversion rates. Is your website converting…
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A hotel sales strategy is a plan of action designed to increase hotel revenue and bookings. It involves identifying target markets, setting sales goals, and creating a plan to achieve…
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FeaturedSuccess Stories
Kerala hotels grow their online bookings by 80% using STAAH Technology
24 July 2023STAAH’s Channel Manager and Booking Engine solutions prove game changers for properties in Kerala; Online bookings for Fog Munnar Resort & Spa is up by 40-50%; Krishnavalam Regency’s online bookings…
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Only launched on 5 July 2023 by Meta, Threads is already becoming a buzzword for marketers. Will it serve your hotel’s marketing needs? What is Threads? Threads is a new…
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When surveyed in 2021*, 81% of the travellers said they plan to use a sustainable accommodation option in the coming year. This statistic is still big news for hoteliers and…
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Email marketing is a powerful tool for all-sized properties including motels, hotels and vacation rentals, etc to connect with their guests and drive bookings. While segmentation and personalization may sound…
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FeaturedTips & Trends
8 Ways to Boost Direct Conversions with an Effective Hotel Website
14 June 2023Having a strong online presence is essential for the success of a business. A well-designed and optimized hotel website can significantly boost direct conversions. It can also help establish a…
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FeaturedSuccess Stories
More Bookings and Less Admin for Boutique Hotel in Batanes Island, Philippines
12 June 2023STAAH helps Bernardos Lantia Hotel expand its online reach, reduce admin time and boost bookings. Located in Basco, Bernardo’s Lantia Hotel offers three-star accommodation to visitors who come to enjoy…