"marketing"

It’s been an amazing year putting together a content library via this blog so you can catch up on the latest hospitality trends, tips to grow your business, hospitality distribution…

You’re probably well into finalizing your social media strategy for 2018. Here are a few things that are probably included in this plan. If not, think again. 2017 has been…

As we inch closer to the new year, we take look at what lies on the horizon to help you plan for 2018. Will it be another year of disruptive…

This young couple has big dreams to own their own spot under the Queenstown sky, preferably with a ski field as their backyard. How they’re making it happen is quite…

300 hours of video uploaded every minute. Five billion videos watched daily on the channel. YouTube is big; second largest search engine after Google in fact. What are you doing…

Are you doing everything to increase your revenue during local events? Events are a boon for hoteliers. Whether it’s a big game, a concert or a local festival, events present…

It’s cost-effective. And it works. Influencer marketing is no longer the domain of the big guys. Essentially the digital age’s version of a celebrity endorsement, influencer marketing is a powerful…

With its detailed targeting options, Facebook advertising can be a fantastic source of bookings. But, you need to set up things correctly. If done poorly, Facebook advertising can cobble up…

STAAH rings in a new era of efficiency for the Bay of Islands property with no double bookings and thousands of dollars saved in commissions in under two years. The…

Established in 2012, the connection between STAAH and MakeMyTrip has been a boon to the rapidly growing and evolving Indian travel market. “It has always been our goal to ensure…