"marketing"

While it is important to analyse the impact of historical strategies and data, looking ahead is equally important. ARMA founder Melissa Kalan explores what smart revenue managers should keep in…

Travellers have more choice than ever before thanks to the rise of the ‘sharing economy’. What’s more, this new breed of peer-to-peer network has reshaped the behaviour of travellers forever.…

The leading cloud-based hotel distribution technology specialist took home the Business Excellence in Innovation Award. The award is a recognition of STAAH’s culture of innovation that has led to the…

The connectivity will allow Tourplan’s 370 – and growing – tour operators and DMCs to access accommodation rates and availability in real-time. Tourplan, a leading travel industry software solution is…

[apester-exclude-playlist] In case you missed it, here are some key updates from the big guns – Google, Facebook, and YouTube – and emerging trends that you should care about. Some…

[apester-exclude-playlist] It’s no longer a passing trend. Being sustainable is the need of the hour and hotels – big and small – around the world are joining in. The true…

[apester-exclude-playlist] If a guest has a good experience at your property, they’ll tell a friend or family. Chances are these people might want to check you out themselves. This cycle…

From calm to manic and dripping in numbers, we take a peek into just another crazy day in the work life of Elizabeth  Bradley, Reservations & Yield Manager at The…

The hotel distribution technology is a complicated beast. Plus, it changes constantly. Let’s take a look at this complex ecosystem and its key elements. Online Travel Agents and Metasearch The…

Artificial intelligence (AI) now infiltrates every element of the travel process. Today, website chatbots, personalized search platforms, and in-room virtual assistants are being deployed to improve customer engagement, boost conversion…