STAAH Blog
  • Home
  • MANAGEMENT
    • OTA commissions – can you cut back?

      Top 5 Questions Your Hotel Reservations Team…

      9 hotel pricing strategies you should know…

      An In-depth Guide to Hotel Revenue Management

      Upselling – The New Challenge for Hoteliers…

  • Marketing
    • Hotel marketing | 11 Tips to Kickstart…

      Hotel marketing | Local SEO cheat sheet…

      Digital Marketing: 10 Things Hoteliers Should Be…

      6 Hotel Marketing Trends to try for…

      Top Hospitality & Travel Marketing Trends You…

  • Tips & Trends
    • 9 Useful Things Hotels Should Provide to…

      How Sustainability in Hotels can help save…

      5 reasons why you need a cloud-based…

      The 2022 guide to increasing your hotel’s…

      Revenue Management – where is all of…

  • News
    • MEET THE TEAM: WIPARAT, BUSINESS DEVELOPMENT MANAGER,…

      Thoughtful Thursday: Easily Manage your Booking.com Content…

      STAAH Product Updates June

      The Big Travel Rebound Kuala Lumpur &…

      STAAH Integrates with Situ – a leading…

  • Vacation Rentals
    • 7 Tips & Tricks To Make Your…

      Facebook Marketing Tips For Your Vacation Rental…

      Why Guest Screening is important for Vacation…

      Digital marketing for hotels & vacation rentals…

      Don’t let energy bills soak up your…

  • Success Stories
    • No more inventory glitches for Le ROI…

      How STAAH helped Escapades at Midhill in…

      Lift in direct bookings & customer satisfaction…

      Hotel Polo Towers Group Maximize Growth &…

      Crescent Spa & Resorts Saw Average Annual…

  • Resources
    • All BLAAH BLAAH @STAAH e-Books Podcast Testimonials Webinars

      STAAH Webinar How to Sell More Rooms…

      BLAAH BLAAH @STAAH with Dia Mirza

      BLAAH BLAAH @STAAH with Avijit Arya and…

      STAAH PRODUCT MASTERCLASS – SERIES 2 REVENUE…

      BLAAH BLAAH @STAAH with Dia Mirza

      BLAAH BLAAH @STAAH with Avijit Arya and…

      BLAAH BLAAH @STAAH with Mauro Risch

      BLAAH BLAAH @STAAH with Tunku Iskandar

      STAAH E-Guide: A-go-to-Communication Guide for Vacation Rentals

      STAAH e-Book How To Set Up Your…

      Opening Checklist post COVID-19: Things To Keep…

      EBOOK: BEGINNERS GUIDE TO REVENUE MANAGEMENT

      BLAAH BLAAH @STAAH with Suwamana Wahyu Putra…

      BLAAH BLAAH @STAAH With Matthias Dybing And…

      BLAAH BLAAH @STAAH with Vikramjit Singh and…

      BLAAH BLAAH @STAAH with Suhail Kannampilly and…

      D Elegance Hotel Johor Malaysia STAAH Testimonial

      Plume Villas New Zealand STAAH Testimonial

      Tunamaya Beach & Spa Desaru Malaysia STAAH…

      de Laxston Hotel Indonesia STAAH Testimonial

      STAAH Webinar How to Sell More Rooms…

      STAAH PRODUCT MASTERCLASS – SERIES 2 REVENUE…

      Smart Distribution & Building a Resilient Business…

      STAAH Product Masterclass – Series 1 How…

  • Free Demo
LATEST
9 Useful Things Hotels Should Provide to Their...
How Sustainability in Hotels can help save the...
5 reasons why you need a cloud-based channel...
STAAH Webinar How to Sell More Rooms with...
The 2022 guide to increasing your hotel’s direct...

STAAH Blog

  • Home
  • MANAGEMENT
    • OTA commissions – can you cut back?

      Top 5 Questions Your Hotel Reservations Team…

      9 hotel pricing strategies you should know…

      An In-depth Guide to Hotel Revenue Management

      Upselling – The New Challenge for Hoteliers…

  • Marketing
    • Hotel marketing | 11 Tips to Kickstart…

      Hotel marketing | Local SEO cheat sheet…

      Digital Marketing: 10 Things Hoteliers Should Be…

      6 Hotel Marketing Trends to try for…

      Top Hospitality & Travel Marketing Trends You…

  • Tips & Trends
    • 9 Useful Things Hotels Should Provide to…

      How Sustainability in Hotels can help save…

      5 reasons why you need a cloud-based…

      The 2022 guide to increasing your hotel’s…

      Revenue Management – where is all of…

  • News
    • MEET THE TEAM: WIPARAT, BUSINESS DEVELOPMENT MANAGER,…

      Thoughtful Thursday: Easily Manage your Booking.com Content…

      STAAH Product Updates June

      The Big Travel Rebound Kuala Lumpur &…

      STAAH Integrates with Situ – a leading…

  • Vacation Rentals
    • 7 Tips & Tricks To Make Your…

      Facebook Marketing Tips For Your Vacation Rental…

      Why Guest Screening is important for Vacation…

      Digital marketing for hotels & vacation rentals…

      Don’t let energy bills soak up your…

  • Success Stories
    • No more inventory glitches for Le ROI…

      How STAAH helped Escapades at Midhill in…

      Lift in direct bookings & customer satisfaction…

      Hotel Polo Towers Group Maximize Growth &…

      Crescent Spa & Resorts Saw Average Annual…

  • Resources
    • All BLAAH BLAAH @STAAH e-Books Podcast Testimonials Webinars

      STAAH Webinar How to Sell More Rooms…

      BLAAH BLAAH @STAAH with Dia Mirza

      BLAAH BLAAH @STAAH with Avijit Arya and…

      STAAH PRODUCT MASTERCLASS – SERIES 2 REVENUE…

      BLAAH BLAAH @STAAH with Dia Mirza

      BLAAH BLAAH @STAAH with Avijit Arya and…

      BLAAH BLAAH @STAAH with Mauro Risch

      BLAAH BLAAH @STAAH with Tunku Iskandar

      STAAH E-Guide: A-go-to-Communication Guide for Vacation Rentals

      STAAH e-Book How To Set Up Your…

      Opening Checklist post COVID-19: Things To Keep…

      EBOOK: BEGINNERS GUIDE TO REVENUE MANAGEMENT

      BLAAH BLAAH @STAAH with Suwamana Wahyu Putra…

      BLAAH BLAAH @STAAH With Matthias Dybing And…

      BLAAH BLAAH @STAAH with Vikramjit Singh and…

      BLAAH BLAAH @STAAH with Suhail Kannampilly and…

      D Elegance Hotel Johor Malaysia STAAH Testimonial

      Plume Villas New Zealand STAAH Testimonial

      Tunamaya Beach & Spa Desaru Malaysia STAAH…

      de Laxston Hotel Indonesia STAAH Testimonial

      STAAH Webinar How to Sell More Rooms…

      STAAH PRODUCT MASTERCLASS – SERIES 2 REVENUE…

      Smart Distribution & Building a Resilient Business…

      STAAH Product Masterclass – Series 1 How…

  • Free Demo

Malaysian Hotel Chain Increases Revenue by Optimising Online Distribution

7 May 2018
EV Hotel World


Properties within the EV World Hotel Group see a 20%-30% revenue hike after connecting to STAAH.


The Group

EV World Hotel Group is a leading budget accommodation provider in Malaysia. The group has 12 properties around the country, each providing premium facilities and the benefit of being in a key location.

Their strategic locations make EV World Hotel properties popular with both business and leisure travellers.

The Challenge

Optimal presence on multiple online travel agents (OTAs) is a requirement of modern hospitality distribution. This brings with it the challenges of inventory management, rate parity, overbookings and an extremely time consuming administrative process of keeping on top of things when it comes to distribution channels.

EV World Hotel Group was experiencing all of these at each one of its properties.

“Without a channel manager, we had to split our rooms across OTAs manually and log into the extranet of each one to make updates,” says Khoo Peng Yong, Group CFO, EV World Hotel Group.“As a result we were not optimising our online revenue and significantly spending human resources in managing distribution.”

Hotel EV World

Joining the Network

STAAH’s channel manager was not just the perfect solution to EV World Hotel Group’s distribution woes; it was the game changer the group needed to grow its online revenue.

Some of our group properties are reporting a 20% – 30% revenue hike since joining STAAH, says Khoo.

Real-time updates and a pooled inventory system allow group properties to maximise the revenue from every room. “Issues of overbookings and allotment distribution inefficiencies, are a thing of the past,” says Khoo.

The group has expanded its digital foot print by increasing the number of OTA partners.

Using the channel manager reports and insights has allowed us to make gains at both the group and property level, says Khoo.

EV World Hotel Group also signed on to STAAH’s RateStalk feature that allows them to keep track of rates and offers by key competitors via their channel manager dashboard view.

Front Desk - Hotel EV World

Gains on Every Front

In addition to revenue gains, a huge benefit of adopting the channel manager has been the time savings. “A very manual and complex process of updating rates and promotions across multiple channels is now done very easily via a single STAAH dashboard, leaving our staff to do what they enjoy best – serving guests,” says Khoo.

The channel manager was easy to set-up and synced with the group’s existing reservation management systems. Designed with users in mind, it has been a simple system to train the staff on. “It takes no time for anyone in the team, new or experienced, to pick up the task of making inventory and rates updates. STAAH makes it simple,” says Khoo. “Besides the service is excellent and we can rely on the STAAH team providing support whenever needed.”

Malaysian Hotel Chain Increases Revenue by Optimising Online Distribution was last modified: August 4th, 2020 by staah

Related Articles

STAAH Introduces Ringgit, the Local Malaysian Currency...

7 Trainer’s Tips for Hotel Reservations Sales...

How to boost your revenue using extended...

Nature Resorts India multiplies online growth with...

STAAH Products

Channel Manager
Booking Engine
Instantsite Website
Gift Voucher Engine
Review Minder

SUBSCRIBE TO OUR NEWSLETTER FOR WEEKLY UPDATES

 
 
 

E-Books

  • Beginners guide to Revenue Management
  • Set-up your Channel Manager like a Pro
  • Hotel SEO for Beginners
  • Understanding Hotel Distribution
  • Digital Marketing toolkit for Independent Hoteliers
  • Communication Guide for Vacation Rentals
About Us
  • About Us
  • Blog
  • Login
  • News
  • Contact Us
  • Careers
Integrations
  • Online Travel Agencies
  • Property Management Systems
  • Payment Gateways
  • Internet Booking Engines
  • Global Distribution Systems
  • SuNEW
Solutions
  • Hotel Channel Manager
  • Hotel Booking Engine
  • Instant Hotel Websites
  • Gift Voucher System
  • Review Management System
Get In Touch

Sales Enquiries: sales@staah.com

Customer Support: support@staah.com

Billing: accounts@staah.com

Careers: people@staah.com

Commission Savings Calculator
Truspilot - STAAH Capterra - STAAH Top Rated - Channel Management Software PCI-DSS
Fernmark Logo

Instant Channel Manager Mobile App

Instant Channel Manager Mobile App Instant Channel Manager Mobile App

Max Channel Manager Mobile App

Max Channel Manager Mobile App Max Channel Manager Mobile App

Reputation Manager Mobile App

Reputation Manager Mobile App Reputation Manager Mobile App

© Copyright. All Rights Reserved. STAAH Limited | Privacy Policy | Cookies Policy