Featured

Like every other marketing channel, the email marketing landscape is constantly changing. Let’s take a look at the latest tips to stay ahead in this game. 1.    Get personal Let’s get…

Guest writer Jackie Douglas, President, Hospitality Sales & Marketing Association International (HSMAI) shares her insights and practices which the hospitality industry has learnt from COVID. The Hospitality Sales & Marketing…

According to a Google study, 48% of experiences are booked in-destination. Last-minute bookings are the biggest travel trend, especially since COVID struck. Travel-related mobile searches for “tonight” and “today” have…

With 90% of Travelers Booking Flexible Rates for This Winter and Longer Stays on the Rise, Booking.com Maintains its Outlook on Long-Term Industry Recovery As the travel industry sets its…

OTAs are powerful marketing machines that provide hotels and vacation rentals great online exposure. But this exposure comes at a cost. Online travel agents (OTAs) form an integral part of…

Sparrow Inn by MGB Hotels grows revenue by streamlining administrative tasks through automated online distribution and increasing direct bookings. Set in the historic city of Alwar, Sparrow Inn by MGB…

Sherri Kimes & Dave Roberts from Cornell University School of Hotel Administration shares their research analysis on post-covid-19 and how the hotel industry has responded to it. This research was…

How ready is your hotel’s website for Google’s latest algorithm change – page experience? Are you ready for yet another update from Google?  The page experience. This time, the search…

Contour Island Resort & Spa needed a hotel technology solution that would enable efficient distribution and increase bookings. STAAH fit in perfectly. Hidden in the lush green hills of Wayanad…

Understanding which customer groups drive the greatest value is critical to the success of your revenue management strategy. Before sophisticated marketing and advertising technologies existed, the “spray and pray” method…