Google’s latest free booking links for hotels along with a suite of other tools is fantastic to get more direct bookings. Is your property set up with these tools? Google…
Tips & Trends
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With teams shrinking post-Covid, hoteliers are turning to technology to bring automation and efficiency into their business. Smart capacities and services that were previously considered add-ons with regards to guest…
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After being stuck at home for what seems like forever, people are hitting domestic hotspots in droves. #revengetravel is trending. Here’s what you need to know. What is revenge travel?…
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One of the simplest ways to gain organic search traffic and guests is claiming and optimising your Google My Business listing. Let’s see how to do this. What is Google…
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In preparation for next year, we’ve found some top Hospitality Trends that can help your business and brand provide what your guest are looking for. Are you keep up with…
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Like every other marketing channel, the email marketing landscape is constantly changing. Let’s take a look at the latest tips to stay ahead in this game. 1. Get personal Let’s get…
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How ready is your hotel’s website for Google’s latest algorithm change – page experience? Are you ready for yet another update from Google? The page experience. This time, the search…
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Understanding which customer groups drive the greatest value is critical to the success of your revenue management strategy. Before sophisticated marketing and advertising technologies existed, the “spray and pray” method…
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According to a Google study 52% of travellers visit a hotel website after seeing it on an OTA, and 20% of direct bookings occurred after a hotel was found on…
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A year since the first of many lock-downs, with masks, sanitizers and social distancing our new world reality, the hotel industry still finds itself in limbo. Travel bans, guest restrictions,…