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STAAH Blog

  • Home
  • MANAGEMENT
    • The Role of a Hotel Revenue Manager:…

      Why Every Hotel Needs a Channel Manager…

      Program Konsorsium Hotel: Bagaimana, Mengapa & Berapa…

      โปรแกรม Hotel Consortia: อย่างไร ทําไม และค่าใช้จ่ายเท่าไหร่?

      ตัวจัดการช่องทาง Channel Manager คืออะไร และทำไมผู้ให้บริการที่พักจึงจำเป็นต้องมี?

  • Marketing
    • Google Can Now See Your Instagram Posts…

      Smart Hotel Distribution: What Every Hotelier Needs…

      The Ultimate Guide to Turning Negative Reviews…

      6 Social Media Trends Hoteliers Must Leverage…

      6 Xu hướng mạng xã hội mà…

  • Tips & Trends
    • Your Ultimate Hotel Tech Checklist for 2025:…

      From Click to Confirmation: How to Create…

      Google Can Now See Your Instagram Posts…

      AI is Planning Your Guests’ Trips, Is…

      Hotel Booking Ecosystem: How Everything Connects

  • News
    • STAAH Launches New eBook to Help Hoteliers…

      STAAH Product Updates You Can’t Miss –…

      STAAH Tech Fortifies Online Business Operations of…

      GCC Hotel & Club sees 15% revenue…

      Thoughtful Thursday – Building an Inclusive Future:…

  • Success Stories
    • Belgian wellness hotel achieves digital harmony with…

      Gilmer Apartment Hotel: Driving Direct Bookings with…

      A Better Guest Experience Starts Here –…

      Scottish Hotel Blends Historic Charm with STAAH’s…

      Barham Bridge Motor Inn: A Fresh New…

  • Resources
    • All BLAAH BLAAH @STAAH Connectivity News e-Books Podcast Quiz Testimonials Webinars

      STAAH Launches New eBook to Help Hoteliers…

      Connect with Expedia – Expand Your Reach…

      Alexa+ could earn “top-of-the-funnel” spot in travel…

      STAAH & Hotelbeds: A Powerful Partnership Driving…

      BLAAH BLAAH @STAAH with Captain Mihir Deepak…

      BLAAH BLAAH @STAAH with Dia Mirza

      BLAAH BLAAH @STAAH with Avijit Arya and…

      BLAAH BLAAH @STAAH with Mauro Risch

      Connect with Expedia – Expand Your Reach…

      Alexa+ could earn “top-of-the-funnel” spot in travel…

      STAAH & Hotelbeds: A Powerful Partnership Driving…

      EMPOWERING CHANNEL PARTNERS: THE POWER OF CONTENT…

      STAAH Launches New eBook to Help Hoteliers…

      STAAH’s new eBook to guide hoteliers through…

      STAAH ReviewMinder Playbook

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      BLAAH BLAAH @STAAH with Suwamana Wahyu Putra…

      BLAAH BLAAH @STAAH With Matthias Dybing And…

      BLAAH BLAAH @STAAH with Vikramjit Singh and…

      BLAAH BLAAH @STAAH with Suhail Kannampilly and…

      STAAH Weekly Hospitality Quiz: 17 January

      STAAH Weekly Hospitality Quiz: 10 January

      STAAH Weekly Hospitality Quiz: 20 December

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      The Domain Hotel and Spa, Bahrain

      Pramana Experience (Indonesia)

      Merusaka Nusa Dua, Bali (Indonesia)

      Acappella Suite Hotel (Malaysia):

      From Search to Stay: Maximize your Visibility…

      STAAH Webinar: From Search to Stay: Maximize…

      STAAH Webinar: Manage Revenue Mastery: How to…

      STAAH Webinar: Manage Revenue Mastery: How to…

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STAAH Announce Strategic Partnership with Herobe to Enhance its Distribution

3 September 2019
Partnership with Herobe

With this strategic partnership, the two world-class companies will address the growing need for attracting and converting online guests, for accommodation partners.


STAAH Ltd, the hospitality industry’s trusted cloud platform, has been offering its innovative industry-leading solutions to more than 8000 partners worldwide, for more than a decade. And Herobe Pty Ltd, provides the best-in-class direct accommodation distribution platform, with proven and superior conversion rates. Through the partnership, STAAH will expand the reach of its solutions throughout the Australian Markets, where Herobe is in a strong growth phase.

“As the demand for our award-winning hospitality technology solutions increases, it’s vital we work with industry partners that can support our vision and customers. With years of proven track record in the hospitality industry, Herobe is a perfect distribution partner to provide this support and to expand the reach of our solutions,” said Edwin Saldanha, Regional Manager – Oceania, STAAH. “Herobe are a welcome addition to our model and we look forward to working with them.”

STAAH Announce Strategic Partnership with Herobe to Enhance its Distribution

Herobe Pty Ltd is on a mission to reduce the overall cost of distribution. Herobe focuses on providing products to hoteliers that increase conversion of direct bookings while concurrently increasing transaction value. This is achieved by offering hoteliers a platform to earn new revenue streams throughout the booking flow.

“Joining with STAAH not only increases our product offerings but it extends the commitment we made to our customers to bring them the latest technology and complete solutions, something we continually strive to do,” said Matthias Dybing of Herobe Pty Ltd. “STAAH provides a simple, elegant and powerful collaboration environment and is a great fit with the Herobe suite of products. We are excited to be a partner with them and look forward to a successful partnership.”


About Herobe:

Herobe Pty Ltd is an Australian based software distribution company that focuses on the hotel distribution sector. Herobe has a deep understanding of the challenges faced by independent hoteliers and is operated by career hotel consultants. Herobe provides a platform that offers the greatest armoury to optimise direct conversion. The Herobe platform is about achieving a balance between the extremes of a direct booking approach and utilisation of distribution partners. We look outside of internal distribution systems and use external tools and partners to optimise overall distribution and pricing effectiveness.

STAAH Announce Strategic Partnership with Herobe to Enhance its Distribution was last modified: October 26th, 2022 by staah

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