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STAAH Blog

  • Home
  • MANAGEMENT
    • Why Every Hotel Needs a Channel Manager…

      Program Konsorsium Hotel: Bagaimana, Mengapa & Berapa…

      โปรแกรม Hotel Consortia: อย่างไร ทําไม และค่าใช้จ่ายเท่าไหร่?

      ตัวจัดการช่องทาง Channel Manager คืออะไร และทำไมผู้ให้บริการที่พักจึงจำเป็นต้องมี?

      The Top Traits of Exceptional Hospitality Professionals

  • Marketing
    • Smart Hotel Distribution: What Every Hotelier Needs…

      The Ultimate Guide to Turning Negative Reviews…

      6 Social Media Trends Hoteliers Must Leverage…

      ไอเดียโพสต์โซเชียลมีเดียที่กําลังมาแรงสําหรับโรงแรมในปี 2025

      Xu Hướng Nội Dung Mạng Xã Hội…

  • Tips & Trends
    • Seamless Integrations: Enhancing Hotel Operations with Advanced…

      Smart Hotel Distribution: What Every Hotelier Needs…

      Maximizing Hotel Revenue: Advanced Channel Manager Strategies…

      The OTA Balancing Act: How a Channel…

      Tapping into Wellness Tourism: A Hotelier’s Guide

  • News
    • Cloudbeds and STAAH partner to enhance channel…

      STAAH Achieves Prestigious Seamless Product Badge from…

      STAAH Product Updates You Can’t Miss –…

      Thoughtful Thursday – Reporting for Properties: Converting…

      Thoughtful Thursday – Matrix – Revenue Control…

  • Success Stories
    • The Komu Boosts Direct Revenue by 25%…

      Online Revenue Jumps 50% for Mangkuluhur Residences…

      23% more online bookings for Vivatel Kuala…

      STAAH boosts Indonesian resort’s direct bookings by…

      Nova Express Pattaya expands online visibility with…

  • Resources
    • All BLAAH BLAAH @STAAH Connectivity News e-Books Events Podcast Quiz Testimonials Webinars

      Connect with Expedia – Expand Your Reach…

      Alexa+ could earn “top-of-the-funnel” spot in travel…

      STAAH & Hotelbeds: A Powerful Partnership Driving…

      STAAH’s new eBook to guide hoteliers through…

      BLAAH BLAAH @STAAH with Captain Mihir Deepak…

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      Alexa+ could earn “top-of-the-funnel” spot in travel…

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      EMPOWERING CHANNEL PARTNERS: THE POWER OF CONTENT…

      STAAH’s new eBook to guide hoteliers through…

      STAAH ReviewMinder Playbook

      STAAH GDS Playbook

      The Expert Guide to Drive More Direct…

      BLAAH BLAAH @STAAH with Suwamana Wahyu Putra…

      BLAAH BLAAH @STAAH With Matthias Dybing And…

      BLAAH BLAAH @STAAH with Vikramjit Singh and…

      BLAAH BLAAH @STAAH with Suhail Kannampilly and…

      STAAH Weekly Hospitality Quiz: 17 January

      STAAH Weekly Hospitality Quiz: 10 January

      STAAH Weekly Hospitality Quiz: 20 December

      STAAH Weekly Hospitality Quiz: 13 December

      The Domain Hotel and Spa, Bahrain

      Pramana Experience (Indonesia)

      Merusaka Nusa Dua, Bali (Indonesia)

      Acappella Suite Hotel (Malaysia):

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      STAAH Webinar: Manage Revenue Mastery: How to…

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STAAH Announce Strategic Partnership with Herobe to Enhance its Distribution

3 September 2019
Partnership with Herobe

With this strategic partnership, the two world-class companies will address the growing need for attracting and converting online guests, for accommodation partners.


STAAH Ltd, the hospitality industry’s trusted cloud platform, has been offering its innovative industry-leading solutions to more than 8000 partners worldwide, for more than a decade. And Herobe Pty Ltd, provides the best-in-class direct accommodation distribution platform, with proven and superior conversion rates. Through the partnership, STAAH will expand the reach of its solutions throughout the Australian Markets, where Herobe is in a strong growth phase.

“As the demand for our award-winning hospitality technology solutions increases, it’s vital we work with industry partners that can support our vision and customers. With years of proven track record in the hospitality industry, Herobe is a perfect distribution partner to provide this support and to expand the reach of our solutions,” said Edwin Saldanha, Regional Manager – Oceania, STAAH. “Herobe are a welcome addition to our model and we look forward to working with them.”

STAAH Announce Strategic Partnership with Herobe to Enhance its Distribution

Herobe Pty Ltd is on a mission to reduce the overall cost of distribution. Herobe focuses on providing products to hoteliers that increase conversion of direct bookings while concurrently increasing transaction value. This is achieved by offering hoteliers a platform to earn new revenue streams throughout the booking flow.

“Joining with STAAH not only increases our product offerings but it extends the commitment we made to our customers to bring them the latest technology and complete solutions, something we continually strive to do,” said Matthias Dybing of Herobe Pty Ltd. “STAAH provides a simple, elegant and powerful collaboration environment and is a great fit with the Herobe suite of products. We are excited to be a partner with them and look forward to a successful partnership.”


About Herobe:

Herobe Pty Ltd is an Australian based software distribution company that focuses on the hotel distribution sector. Herobe has a deep understanding of the challenges faced by independent hoteliers and is operated by career hotel consultants. Herobe provides a platform that offers the greatest armoury to optimise direct conversion. The Herobe platform is about achieving a balance between the extremes of a direct booking approach and utilisation of distribution partners. We look outside of internal distribution systems and use external tools and partners to optimise overall distribution and pricing effectiveness.

STAAH Announce Strategic Partnership with Herobe to Enhance its Distribution was last modified: October 26th, 2022 by staah

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