"social media"

Marketing is only as effective as its execution. The message being communicated to future and existing guests, and how it is sent, can make or break campaigns.  In this blog,…

You’ve created a wonderful story. Now it’s time to sell it – advertise on digital channels, get found through a search or build advocates. Hotels and accommodation providers can no…

Follow these simple ideas and tips to create a powerful WhatsApp marketing strategy for your hotel or accommodation property and increase your bookings. Now owned by Facebook, WhatsApp marketing is…

The digital world is extremely dynamic and to be successful all hoteliers and accommodation providers need to keep up with the changes.  Becoming conversant with the basics of digital marketing…

The COVID is pushing digital nomads as the fastest growing trend today. Digital nomads are remote workers who typically work while travelling to different locations. Hospitality expert Are Morch shares…

Hoteliers and everyone else in the travel and hospitality industry are tasked with not just attracting guests, but also convincing people that it is safe to travel and win back…

Seasonality affects the hospitality industry in many ways especially to attract bookings but what can you do when the high season is over ? Here are some handy tips for…

You saw it, gave it a lot of love, and made it feature in our list of top 5 videos, that grabbed your watch time. Here they are: Your property…

It’s been an interesting year putting together a content library via this blog so you can catch up on the latest hospitality trends, tips to grow your business, hospitality distribution,…

As the influence of electronic word of mouth increases, how your guests review you online has a very real impact on bookings. According to TripAdvisor, 83% of travelers refer to…