"vacation rental"

Understanding which customer groups drive the greatest value is critical to the success of your revenue management strategy. Before sophisticated marketing and advertising technologies existed, the “spray and pray” method…

According to a Google study 52% of travellers visit a hotel website after seeing it on an OTA, and 20% of direct bookings occurred after a hotel was found on…

A year since the first of many lock-downs, with masks, sanitizers and social distancing our new world reality, the hotel industry still finds itself in limbo.  Travel bans, guest restrictions,…

Hoteliers and everyone else in the travel and hospitality industry are tasked with not just attracting guests, but also convincing people that it is safe to travel and win back…

In the near future or far, the COVID-19 pandemic has fundamentally altered the travel and hospitality industry. Let’s understand what some of these changes are – and what they could…

If 2020 is anything to go by, trends are an educated guess. What really happens isn’t for anyone to know in advance. Except perhaps Nostradamus. Here are some trends we…

If you optimize your Channel manager properly you can maximize revenue and see a better ROI. Having a Channel manager can make your online distribution and inventory management easy, save…

For hoteliers and accommodation providers this means changing their marketing strategy to attract local guests. Domestic tourism and staycation are the talks of the town. But how do you get…

It’s not just about getting visits to the website. It’s about getting quality traffic that book. To have a looker come back to your website to book with you is…