Tips & Trends

Consumer psychology has always played an important part in driving their purchase decisions. Let’s look at how you can use this buying psychology to improve conversion rates. Give Fewer Choices According to…

If you want a winning distribution strategy you need to keep on top of the data. Unfortunately, it can become a rabbit hole of information very quickly. We’ve narrowed down…

Understanding your audience and then being able to sell suitable inventory to them, on the right platform and at the right price is the key to a profitable hotel distribution…

Signs of winter are apparent in the Southern Hemisphere countries. Is your property ready for the demands (or lack of) of the changing season? Here are some tips to get…

It doesn’t matter what type of accommodation provider you are, the impression your staff make on a guest or a prospective guest determines whether they’ll be booking, returning, or whether…

If you want a hotel website that doesn’t just get by, but flourishes and gets you bookings, there are seven key elements you must include in your content. Let’s take…

Are you a regional hotel or motel operator looking for ways to grow occupancy and revenue in an increasingly competitive market? You’ll be keen to read these tips and insights…

Dynamic pricing, or time-based pricing allows accommodation providers of all sizes to price-to-market, increasing revenue and lowering costs. Effective yield and revenue management is a great balancing act between achieving…

Most hotels don’t have the luxury to employ a revenue management specialist. The task of increasing revenue and maximising yield often lies with the marketing manager. So what are the…

IBE, PMS,CTA, ADR… lost in the world of hotel acronyms? You’re probably not alone. So, we’ve put this handy guide of key acronyms you’ll come across as a hotelier. ADR…