digital marketing

The digital world is extremely dynamic and to be successful you need to keep up with the changes. Becoming conversant with the basics of digital marketing is essential. 1) Search…

Guest behaviours have dramatically changed with the pandemic. How has your strategy evolved with this shift? In this blog, we look at some hospitality trends arising from the pandemic and…

It is never too late in the year to ensure you’re on track with adopting or adapting to the latest digital trends in hotel marketing. The bizarre year that was…

Marketing is only as effective as its execution. The message being communicated to future and existing guests, and how it is sent, can make or break campaigns.  In this blog,…

You’ve created a wonderful story. Now it’s time to sell it – advertise on digital channels, get found through a search or build advocates. Hotels and accommodation providers can no…

Follow these simple ideas and tips to create a powerful WhatsApp marketing strategy for your hotel or accommodation property and increase your bookings. Now owned by Facebook, WhatsApp marketing is…

The digital world is extremely dynamic and to be successful all hoteliers and accommodation providers need to keep up with the changes.  Becoming conversant with the basics of digital marketing…

Virus struck and doing everything to save your business, do you suddenly find yourself taking the digital marketing reins but don’t know where to begin? Firstly, you’re not the only…

Plummeting organic traffic to your website does not mean SEO is redundant. On the contrary it is more important now than ever before to focus on organic search. With people…

There’s never been a better time to learn a new skill or brush up on your knowledge of a certain topic. Free online courses during this period are proving to…