The ever-changing landscape of SEO keeps hotel marketers on their toes. Here we delve into some pivotal considerations for your 2024 and beyond strategy. Search platforms have expanded More generically,…
"seo"
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Content, SEO (Search Engine Optimization), and SEM (Search Engine Marketing) are essential components of effective hotel marketing strategies. They collaborate to enhance many things at once for an effective marketing…
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If you want to improve your visibility on Google to reach a geo-targeted audience, local SEO is your best friend. Page 1 of Google’s search results shows features such as…
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Whether you do it yourself or decide to hire an agency to drive your SEO efforts, an audit is a good place to start. Where is your hotel website at…
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Mobile SEO is the process of optimizing your website for smartphones and tablets. Given that 58% of Google searches are now mobile, you can understand why marketers fuss about it.…
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Plummeting organic traffic to your website does not mean SEO is redundant. On the contrary it is more important now than ever before to focus on organic search. With people…
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More than half of your website’s traffic depends on organic results from search engines. If you’re serious about improving online profitability, you should be serious about SEO. In this Hotel…
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Are you ready to hit the ground running with SEO? Arm yourself with these tools to start attracting search traffic to your website. Guess what!? Many of them are free.…
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If you’re getting more international bookings, it is time to take your hotel website global to markets that are getting business. Let’s see how to do this, and how it…
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If you want to improve, you need to be able to measure your efforts. However, in the case of SEO this can be a complex web. Success in SEO should…