Tips & Trends

Are you harnessing the full potential of your social media channels? With countless opportunities to engage with guests and showcase your hotel’s unique offerings, it’s essential to adopt practical strategies…

Although Komang Ani isn’t originally from Bandung, Indonesia, the city has captured her heart in ways she never expected.  As STAAH’s Business Development Manager, her work often takes her to…

Online reviews on platforms like Google and TripAdvisor play a critical role in your hotel’s success. They are more than just feedback—they impact your reputation, ranking, and bottom line. Positive…

For greater visibility by travel agents, targeted, correct, consistent, and easily searchable GDS content and availability are prerequisites. The Global Distribution System (GDS) is one of the many channels to…

First impressions can make or break a guest’s experience. When a potential guest tries to book a room, your hotel’s response sets the tone for what comes next. If the…

Picture this: A guest arrives at your hotel after seeing your beautiful poolside brunch on Instagram. Another guest picks your hotel because they want the ease of in-room dining. Both…

Sydney, the dazzling harbour city, has a unique way of captivating the hearts of those who visit or call it home. In this blog post, we explore the many facets…

Over 87% of GDS hotel reservations are related to business travel. GDS reservations have recovered from the COVID period and, in 2024, have surpassed the previous peak reached in 2019.…

Travelling is no longer just about the destination, it’s about the experience, and for today’s senior travellers, technology has become an indispensable part of the adventure. Forget the days of…

Imagine your hotel as the must-book destination everyone’s talking about. That’s the power of the Fear of Missing Out (FOMO)—a crucial driver behind today’s booking behaviors. To capitalize on this…