Marketing is no rocket science. While the general notion is that marketing can be expensive, time-consuming and hard to learn and implement, new-age tools (a lot of them even free)…
"digital marketing"
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We may not have the crystal ball, but it’s hard to miss these trends that are likely to be shaping your marketing come 2020 and beyond. 1. The future is…
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A marketing funnel is a journey that takes a potential guest from discovering your hotel to making a booking. Repetitively. Traditionally a marketing funnel is a cone that you fill…
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[apester-exclude-playlist] Not everyone has deep pockets to splash out on an ever-growing list of marketing tools. Luckily, there are some free tools that do a great job of helping you…
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Do you know your millennials from boomlets? Is Gen Z driving growth in your segment or are you reliant on the baby boomers? In this post we delve a little…
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Another year has nearly flown by. You are probably in the midst of or getting started on your strategy for the next year. We’ve put together some trends to consider…
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FeaturedTips & Trends
What a Hotel’s Marketing Manager Should Be Doing to Increase Yield?
12 July 2017Most hotels don’t have the luxury to employ a revenue management specialist. The task of increasing revenue and maximising yield often lies with the marketing manager. So what are the…
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FeaturedTips & Trends
Direct Booking Strategies: How to Promote Your Booking Engine Effectively
18 June 2025Direct bookings are more than just a way to cut out commissions, they’re a strategic edge. This blog breaks down what it takes to grow them: understanding guest expectations, building…
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May We Upgrade You? Our May product update is here – think of it as your hospitality toolkit hitting the refresh button! We’ve tightened screws, polished features, and added a…
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We’re turning up the dial this month with big upgrades across Max V2. From the brand-new Payment Connect and Custom Widget Builder in SwiftBook, to smarter Channel Integrations – every…