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Most hotels don’t have the luxury to employ a revenue management specialist. The task of increasing revenue and maximising yield often lies with the marketing manager. So what are the…

There are ways to increase your direct bookings without compromising your relationship with OTAs. Russell Logan, Head of Sales, Europe explores. Offer Discounts to a Targeted Audience Your OTA agreements…

These quirky accommodations are turning ordinary stays into extraordinary memories for their guests. Woodlyn Park, Waikato, New Zealand Hobbit holes, an allied aircraft from Vietnam, a navy patrol boat and…

Photos can make your marketing content go from good to great. Here’s how you can spice up your hotel imagery when you’re doing it yourself. Photos say a thousand words.…

Gift cards can be an effective way to increase online sales, acquire new customers and encourage return visits. Arm yourself with these tools, tips and tricks to master this relatively underutilised…

The playing field for hotels is quite level nowadays. So what is it that you can do differently to outsmart the competition? Sameer Khan, Revenue Manager for The Byke Hotels…

On the back of consistent growth worldwide and ever-growing opportunities in the booming European market, we’re thrilled to open our new office in the United Kingdom. Cambridge is our sixth…

Gone are the days of simple strategies, when prices were dropped in low season and hiked up at peak times. The onset of dynamic – even disruptive – OTAs has…

Trying to figure what’s wrong with the script? Why are your direct online bookings below expected levels? Take a close look at your booking engine. Is it effective? Is it…

Your channel manager reports are a gold mine of information that will help you optimise your channels, boost revenue and increase profitability. Find out what you can learn from these…