"marketing"

Front desk staff have the power to convert inquiry calls into direct bookings. Hotel Marketing expert, Doug Kennedy, shares insights on how little training can help make this all-important channel…

Distribution plans need diversified strategies to cater to seasonal changes. A well-thought-out action plan helps maintain healthy levels of demand all year long. Seasonal changes affect occupancy rates. The slow…

Travellers are willing to spend up to 30% more than the average daily room rates (ADRs) when they feel that they are getting a better deal by booking a package.…

Millions of followers and slick brand campaigns are not the only measures of success on social media. Lots of small businesses are making a mark with some smart thinking. Most…

Experiences. Unique the better. Modern travelers are savvier lot and love to try new things. They are adventurous and are always on the prowl for unique exciting experiences. Hotel shopping…

Move over millennials and boomers. Generation Z has rolled into a cyber town. It’s time to shift your marketing gears to reach and woo this new segment of progressive and…

Thailand based property increases revenue by 8 million baht after using STAAH’s distribution and technology. About the Property Based in Phi Phi Islands, Chaokoh is a full-service hospitality company with…

The “WOW’ factor is critical in building lasting impressions. And these moments help open doors to many important things: customer loyalty, word-of-mouth marketing, and increased long term business. See the…

There may not be a sure-fire recipe for social media success, but they definitely are key metrics you should be watching closely to help you prove and improve your social…

We’re adding to our growing list of 250+ global integrations! Between October 2018 to Feb 2019, we connected with ten new service providers, including online travel agencies (OTAs), reservation platforms,…