"marketing"

Consumer psychology has always played an important part in driving their purchase decisions. Let’s look at how you can use this buying psychology to improve conversion rates. Give Fewer Choices According to…

Keeping track of your competition’s activities is easier than you think. Here are a few things you could do to stay on top of your competitor’s activities and keep ahead…

Donna Brooke is stoked to be doing two of the coolest jobs (if you could call them that!) in the world – a B&B owner and a marriage celebrant. Is…

Understanding your audience and then being able to sell suitable inventory to them, on the right platform and at the right price is the key to a profitable hotel distribution…

You may be the best property in town, but unless you’re able to pitch this to your customers in a manner that will break through the clutter and attract their…

The alliance will give industry professionals and aspiring candidates an opportunity to train or upskill in the critical discipline of revenue management, with the first unit accessible for free. The…

Your front desk staff is a gold mine for extra revenue. With a little bit of training, they can be trained to convert enquiry calls into bookings. More importantly, being…

The leading Southeast Asian booking platform is followed closely by Booking.com and Agoda for 2017. STAAH, a leading hospitality distribution specialist, has revealed the top 10 booking sites in 2017…

The increase followed the property signing up to STAAH’s trilogy of products – website, booking engine and channel management. The Experience Located in the lovely coastal suburb of Sumner in…

The internet has made the world a smaller place. For hoteliers, the online world is abuzz with opportunities. But, this welcome disruption doesn’t come without its own set of challenges…