Online reviews on platforms like Google and TripAdvisor play a critical role in your hotel’s success. They are more than just feedback—they impact your reputation, ranking, and bottom line. Positive…
Having a strong online presence is essential for the success of a business. A well-designed and optimized hotel website can significantly boost direct conversions. It can also help establish a…
They are TikTokers who Snapchat and pegged to be the first immersed users of Metaverse. How well are you placed to attract Gen Zer to your hotel? Generation Z (born…
Basic revenue management strategies comprise of market understanding and competitor awareness, segmentation and price optimization, pricing strategy, forecasting and yield management. Guest writer Benjamin Verot from HotelMinder shares his tips…
Establishing specific but simple, comprehensive and flexible room types is the best way to pique interest among prospects and increase sales while making rooms management easier. Guest writer Benjamin Verot…
For hoteliers and accommodation providers this means changing their marketing strategy to attract local guests. Domestic tourism and staycation are the talks of the town. But how do you get…
The leading Indian hospitality group opts for the STAAH Gift Voucher System to bring in additional revenues in a slow market. An early adopter of innovative hospitality practices and the…
Even before COVID, hotel marketing was not easy due to the highly competitive nature of this industry. Well, guess what? Things have become a whole lot tougher as demand has…
We may not have been able to predict the havoc COVID-19 would wreck in the hospitality industry. But we can reimagine what the future could be – what the‘new normal’…
After the tidal wave of cancellations and postponements in March, followed by an eerily quiet April and May when many were furloughed, hotel salespeople are now returning to an entirely…